- Flapen Score
- 45 / 100Ranks 275 of 371 Health niches · −6 vs the category median of 5145
- Market size
- $60K/yr32K searches / yr
- 90-day growth
- -7.6%search demand this quarter
- Competition
- 54%top-5 click share · 17 brands · 46 sellers
Flapen Score
Safety Razor against its category
The dotted line is the Health average. Past it, Safety Razor is stronger. Inside it, weaker.
Market
The Safety Razor market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Safety Razor 32K times last year and spent an estimated $60K. The top 5 brands take 67% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -7.6%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $60Ka year
- Top search term
- safety razor19K searches a year
02 · Price
A sale here is worth $80.23.
Listings sell for $80.23 on average, from $4.20 to $322.98. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $80.23 that is $0 to $8K a year per listing.
- Average price
- $80.23inside the $15 to $100 sweet spot
- Price range
- $4.20–$322.98
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 0.7%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #22 within Shaving & Hair Removal. It carries 4,938 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 96%
- Out of stock, average day
- 2.3%
- Average rank
- #22in Shaving & Hair Removal
- Average rating
- 4.38 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 4,938per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Safety Razor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SHAVING REVOLUTION Double Edge Safety Razor Men + 10 Blades - Butterfly Open Razor with 10 Japanese Stainless Steel Double Edge Safety Razor Blades - Close Clean Shaving Razor for Men - Mens Razor
- Price
- $59.40
- Rating
- 4.3/5
- Reviews
- 8,589
- Age
- 7y ago

LBOYLOVE Double Edge Safety Razor Single Blade Razors for Women with 10 Platinum Coated Safety Razor Blades 1 Blade Razors Anti-slip Handle Metal Material Reusable (Black)
- Price
- $47.33
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

LBOYLOVE Double Edge Safety Razor Single Blade Razors for Women with 10 Platinum Coated Safety Razor Blades 1 Blade Razors Anti-slip Handle Metal Material Reusable (Rose Gold)
- Price
- $47.43
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

King C. Gillette Mens Safety Razor + 5 Razor Blades Safety Razor with Durable Blades Gift Men
- Price
- $52.27
- Rating
- 4.5/5
- Reviews
- 3,203
- Age
- 2y ago

Manscaped Refining The Gentleman Plow 2.0 Premium Hygienic Single Blade Double-Edged Safety Razor
- Price
- $139.16
- Rating
- 4.5/5
- Reviews
- 5,668
- Age
- 5y ago
Trending
90-day click momentum
Double Edge Matte Rose Gold Safety Razor Single Blade Razors for Women Reusable Metal Razor with 10 Stainless Steel Double Edge Blades with storage box Eco-friendly Smooth & Close Shave
- Price
- $46.52
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

SHAVING REVOLUTION Straight Edge Barber Razor for Close - Professional Straight Blade Razor for Men with 100 Single Edge Blades- Mens Straight Razor Kit
- Price
- $42.77
- Rating
- 4.4/5
- Reviews
- 26,736
- Age
- 6y ago

LBOYLOVE Double Edge Safety Razor Single Blade Razors for Women with 10 Platinum Coated Safety Razor Blades 1 Blade Razors Anti-slip Handle Metal Material Reusable (Rose Gold)
- Price
- $47.43
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

LBOYLOVE Double Edge Safety Razor Single Blade Razors for Women with 10 Platinum Coated Safety Razor Blades 1 Blade Razors Anti-slip Handle Metal Material Reusable (Black)
- Price
- $47.33
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

Carmesi Bikini Razor
- Price
- $24.77
- Rating
- 4.2/5
- Reviews
- 3,839
- Age
- 4y ago
Newest
by launch date
Double Edge Matte Rose Gold Safety Razor Single Blade Razors for Women Reusable Metal Razor with 10 Stainless Steel Double Edge Blades with storage box Eco-friendly Smooth & Close Shave
- Price
- $46.52
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Shiny Rose Gold Safety Razor for Women Reusable Metal Single Blade Razor
- Price
- $67.56
- Rating
- 4.1/5
- Reviews
- 3,317
- Age
- 8mo ago

LBOYLOVE Double Edge Safety Razor Single Blade Razors for Women with 10 Platinum Coated Safety Razor Blades 1 Blade Razors Anti-slip Handle Metal Material Reusable (Black)
- Price
- $47.33
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

LBOYLOVE Double Edge Safety Razor Single Blade Razors for Women with 10 Platinum Coated Safety Razor Blades 1 Blade Razors Anti-slip Handle Metal Material Reusable (Rose Gold)
- Price
- $47.43
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago

Defsedar Safety Razor Single Blade Razors for Men with 10 Stainless Steel Double Edge Blades Reusable Metal Blade Razor Smooth and Close Shave Sustainable Plastic Free-Gun Black
- Price
- $47.88
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
46
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
54%
Top 20: 95%
Open market
28%
- SHAVING REVOLUTION26%
- LBOYLOVE17%
- King C. Gillette12%
- Manscaped Refining The Gentleman7%
- Wilkinson Sword5%
- Carmesi5%
Demand
Safety Razor search demand
Weekly searches over the year. Pick a range.
Reviews and returns
What reviews say buyers love and hate about Safety Razor
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Safety Razor questions
Answered from the same tracked data.









