Laundry Pods
MaybeReturns run at only 0.3% of orders. But the top 5 brands take 100% of clicks, so Laundry Pods is a Maybe.
- Flapen Score
- 56 / 100Top 27% of 371 Health niches · +5 vs the category median of 5156
- Market size
- $988K/yr223K searches / yr
- 90-day growth
- +11.8%search demand this quarter
- Competition
- 62%top-5 click share · 4 brands · 33 sellers
Flapen Score
Laundry Pods against its category
The dotted line is the Health average. Past it, Laundry Pods is stronger. Inside it, weaker.
Market
The Laundry Pods market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Laundry Pods 223K times last year and spent an estimated $988K. All 4 brands take every click. Demand peaks in Nov. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
9.9% of searches ended in a purchase last week.
Shoppers searched for this 223K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $988K a year.
- Searches, last 12 months
- 223K
- Growth, 90 days vs prior 90
- +11.8%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $988Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- ariel pods51K searches a year
02 · Price
A sale here is worth $44.87.
Listings sell for $44.87 on average, from $9.87 to $110.13. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $44.87 that is $67K to $90K a year per listing.
- Average price
- $44.87inside the $15 to $100 sweet spot
- Price range
- $9.87–$110.13
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $67K–$90K
- Returns
- 0.3%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Home Care & Cleaning. It carries 941 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #26in Home Care & Cleaning
- Average rating
- 4.63 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 941per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Laundry Pods products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ariel Floral Breeze All-in-1 Pods 15 count Laundry Detergent pod (Pack of 4) 60 Pods
- Price
- $57.31
- Rating
- 4.7/5
- Reviews
- 1,463
- Age
- 2y ago
OMO 3in1 Laundry Capsules Eucalyptus Freshness (Pack of 6) 90 Capsules Removes 99 Types of Stains
- Price
- $54.53
- Rating
- 4.6/5
- Reviews
- 2,819
- Age
- 3y ago
Ariel Original All-in-1 Pods 15 Count Laundry Detergent Pods. Cleans Lifts Stains and Brightens (Pack of 4) 60 pods
- Price
- $54.33
- Rating
- 4.8/5
- Reviews
- 528
- Age
- 2y ago
OMO 3in1 Laundry Capsules Eucalyptus Freshness 30 Capsules Removes 99 Types of Stains
- Price
- $19.36
- Rating
- 4.6/5
- Reviews
- 2,819
- Age
- 4y ago
OMO 3in1 Laundry Capsules Cherry Blossom Freshness 90 Capsules Removes 99 Types of Stains 4x Fragrance
- Price
- $60.85
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Trending
90-day click momentum
VON 5 in 1 Laundry Pods 18 Count Pack of 4 72 Pods Total | Powerful Laundry Detergent Liquid Capsules with Deep Clean Stain Removal Softener Color Protection & Long Lasting Lily Scent Freshness
- Price
- $49.32
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 2mo ago
OMO 3in1 Laundry Capsules Lavender Freshness (Pack of 2) 30 Capsules Removes 99 Types of Stains
- Price
- $26.38
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 3mo ago
OMO 3in1 Laundry Capsules Cherry Blossom Freshness 90 Capsules Removes 99 Types of Stains 4x Fragrance
- Price
- $60.85
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Ariel Floral Breeze All-in-1 Pods 15 count Laundry Detergent PodsCleans Lifts Stains and Brightens
- Price
- $17.10
- Rating
- 4.7/5
- Reviews
- 1,463
- Age
- 7y ago
Ariel Original All-in-1 Pods 15 Count Laundry Detergent Pods. Cleans Lifts Stains and Brightens (Pack of 4) 60 pods
- Price
- $54.33
- Rating
- 4.8/5
- Reviews
- 528
- Age
- 2y ago
Newest
by launch dateVON 5 in 1 Laundry Pods 18 Count Pack of 4 72 Pods Total | Powerful Laundry Detergent Liquid Capsules with Deep Clean Stain Removal Softener Color Protection & Long Lasting Lily Scent Freshness
- Price
- $49.32
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 2mo ago
OMO 3in1 Laundry Capsules Lavender Freshness (Pack of 2) 30 Capsules Removes 99 Types of Stains
- Price
- $26.38
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 3mo ago
OMO 3in1 Laundry Capsules Cherry Blossom Freshness 90 Capsules Removes 99 Types of Stains 4x Fragrance
- Price
- $60.85
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
OMO 3in1 Laundry Capsules Cherry Blossom Freshness 30 Capsules Removes 99 Types of Stains 4x Fragrance
- Price
- $25.31
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
OMO 3in1 Laundry Capsules Cherry Blossom Freshness 15 Capsules Removes 99 Types of Stains 4x Fragrance
- Price
- $12.63
- Rating
- 4.6/5
- Reviews
- 167
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
0%
- Ariel46%
- Omo40%
- Tide11%
- Von3%
Demand
Laundry Pods search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7×
Search terms
Top Laundry Pods search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ariel pods51K/yr
- laundry pods42K/yr
- washing pods21K/yr
- pods20K/yr
- omo pods21K/yr
- detergent pods19K/yr
- pods laundry detergent16K/yr
- laundry capsules7K/yr
- omo laundry capsules3K/yr
- ariel washing pods3K/yr
Reviews and returns
What reviews say buyers love and hate about Laundry Pods
We read the reviews and the return reasons for every product selling here.
“Bad smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Laundry Pods questions
Answered from the same tracked data.