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Iodine

Fail

Demand is soft, at -90.7% this quarter, so Iodine is a Fail.

Flapen Score
48
48 / 100
Ranks 223 of 371 Health niches · −3 vs the category median of 51
Market size
$347K/yr61K searches / yr
90-day growth
-90.7%search demand this quarter
Competition
63%top-5 click share · 11 brands · 31 sellers

Flapen Score

Iodine against its category

The dotted line is the Health average. Past it, Iodine is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iodine market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Iodine 61K times last year and spent an estimated $347K. The top 5 brands take 76% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

7.0% of searches ended in a purchase last week.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -90.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $347K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-90.7%
Conversion, latest week
7.0%
Market size, estimated
$347Ka year
Top search term
iodine10K searches a year

02 · Price

A sale here is worth $82.44.

Listings sell for $82.44 on average, from $15.60 to $208.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $82.44 that is $21K to $41K a year per listing.

Average price
$82.44inside the $15 to $100 sweet spot
Price range
$15.60–$208.50
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$21K–$41K
Returns
0.6%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #296 within Diet & Nutrition. It carries 1,336 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
69%
Out of stock, average day
6.2%
Average rank
#296in Diet & Nutrition
Average rating
4.55 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,336per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Iodine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$35K$69K$104K$139K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

31

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

17%

  • AMBROSIAL31%
  • NOW17%
  • Pure Encapsulations11%
  • THORNE10%
  • Ovelle7%
  • King Mariot Medical Equipments7%
  • Open — no brand owns it (5 brands, 17%)

Demand

Iodine search demand

Weekly searches over the year. Pick a range.

600400Spike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Iodine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iodine10K/yr
  • potassium iodide29K/yr
  • iodine supplement3K/yr
  • iodine tablets4K/yr
  • iodine pills for radiation6K/yr
  • potassium iodine3K/yr
  • potassium iodide tablets4K/yr
  • يوديد البوتاسيوم2K/yr
  • potassium iodide tablet565/yr

Reviews and returns

What reviews say buyers love and hate about Iodine

We read the reviews and the return reasons for every product selling here.

100%of negative reviews mention “الجودة الشاملة”
0.6%of orders come back
“Poor quality”
A buyer, on “الجودة الشاملة”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

2 topics

NegativePositive

FAQ

Common Iodine questions

Answered from the same tracked data.