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Gut Health

Fail

Shoppers spend only $19K a year here, so Gut Health is a Fail.

Flapen Score
41
41 / 100
Ranks 323 of 371 Health niches · −10 vs the category median of 51
Market size
$19K/yr16K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
57%top-5 click share · 12 brands · 29 sellers

Flapen Score

Gut Health against its category

The dotted line is the Health average. Past it, Gut Health is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gut Health market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Gut Health 16K times last year and spent an estimated $19K. The top 5 brands take 81% of clicks. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
1.0%
Market size, estimated
$19Ka year
Peak month
August1.7× the quietest month
Top search term
gut health11K searches a year

02 · Price

A sale here is worth $112.89.

Listings sell for $112.89 on average, from $22.51 to $294.20. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $112.89 that is $0 to $11K a year per listing.

Average price
$112.89above the $15 to $100 sweet spot
Price range
$22.51–$294.20
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
0.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #181 within Diet & Nutrition. It carries 3,955 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#181in Diet & Nutrition
Average rating
4.24 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
3,955per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Gut Health products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$767$2K$2K$3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

29

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

15%

  • rite.33%
  • The Good Bug23%
  • Carbamide Forte10%
  • Lemme8%
  • OMOGS6%
  • Snap Supplements4%
  • Open — no brand owns it (6 brands, 15%)

Demand

Gut Health search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Reviews and returns

What reviews say buyers love and hate about Gut Health

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “ينظم عملية الهضم”
36%of negative reviews mention “الوظيفة - بشكل عام”
0.3%of orders come back
“Didnt work”
A buyer, on “الوظيفة - بشكل عام”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Gut Health questions

Answered from the same tracked data.