Flushable Toilet Wipes
Flushable Toilet Wipes shows low returns (0.2%), but a small market ($106K/yr) keeps it on the watch list.
Flapen Score
Ranks 169 of 371 Health niches · on the category median
Is Flushable Toilet Wipes profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Flushable Toilet Wipes is a $106K/yr Amazon United Arab Emirates market (20K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Dec. Verdict: Worth a look — 51/100.
Flushable Toilet Wipes: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +15.5% over the last 90 days and 8.6% of searches end in a purchase.
$106K
revenue / yr
Who owns the niche?
The top 5 brands hold 75% of demand, so 25% of the market is open.
25%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 21 products
Top Flushable Toilet Wipes products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
McMola Flushable Wipes for Adults - 160 Counts (2 Packs) Soft & Thick Moist Toilet Paper with Aloe Vera Vitamin E & Chamomile Biodegradable Septic Safe Personal Cleansing Wipes for Travel & Home
- Price
- $20.05
- Rating
- 4.4/5
- Reviews
- 117
- Age
- 3y ago
KOYIS Flushable Toilet Wipes Personal Cleansing Moist Wipes Made From Plant-Based Fibers Unscented 100% Purified Water Private Area Cleaning Wet Wipes (60 Count-4 Pack-)
- Price
- $38.39
- Rating
- 4.8/5
- Reviews
- 18
- Age
- 1y ago
McMola Flushable Wipes for Adults - 160 Counts (2 Packs) Soft & Thick Moist Toilet Paper with Aloe Vera Vitamin E & Chamomile Biodegradable Septic Safe Personal Cleansing Wipes for Travel & Home
- Price
- $16.69
- Rating
- 4.6/5
- Reviews
- 4
- Age
- 1y ago
KOYIS Wet Toilet Paper Flushable Butt Wipes Virgin Pulp And Plant Eextracts Moist Wipes Septic & Sewer Safe-Gentle And No Additives (60 Count X4)
- Price
- $37.99
- Rating
- 4.7/5
- Reviews
- 28
- Age
- 1y ago
Cottonelle GentlePlus Flushable Wet Wipes with Aloe & Vitamin E 4 Flip-Top Packs 42 Wipes Per Pack (168 Total Wipes) Packaging May Vary
- Price
- $68.95
- Rating
- 4.7/5
- Reviews
- 5,639
- Age
- 5y ago
Trending
90-day click momentum
Flushable Toilet Wipes Fragrance Free Adult Wet Wipes Septic Safe Hypoallergenic Plant Based Fibers Extra Soft Wipes 48 Count (5 Pack)
- Price
- $97.78
- Rating
- 4.5/5
- Reviews
- 3
- Age
- 2mo ago
Wet Wipes Individually Wrapped On-The-Go Flushable Wet Wipes Extra-Large Wipes with Aloe Hypoallergenic & Unscented for Adults Body Hand Face Cleaning Travel Bathroom Toilet Use
- Price
- $39.46
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
McMola Flushable Wipes for Adults - 160 Counts (2 Packs) Soft & Thick Moist Toilet Paper with Aloe Vera Vitamin E & Chamomile Biodegradable Septic Safe Personal Cleansing Wipes for Travel & Home
- Price
- $16.69
- Rating
- 4.6/5
- Reviews
- 4
- Age
- 1y ago
Waytiffer Individually Wrapped Wet Wipes 60 Pack Travel Essentials Flushable Wipes with Aloe Hypoallergenic Unscented Extra-Large Wipes for Hand Face Body Cleaning Travel Bathroom Toilet Use
- Price
- $40.08
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Andrex Fresh & Sensitive Hygiene Wipes 12 Pack; Moist Toilet Paper Hypoallergenic and Fragrance Free Wet Wipes for Sensitive Skin Flushable 30 Sheets (12 Pack)
- Price
- $73.86
- Rating
- 4.8/5
- Reviews
- 2,202
- Age
- 8mo ago
Newest
by launch dateFlushable Toilet Wipes Fragrance Free Adult Wet Wipes Septic Safe Hypoallergenic Plant Based Fibers Extra Soft Wipes 48 Count (5 Pack)
- Price
- $97.78
- Rating
- 4.5/5
- Reviews
- 3
- Age
- 2mo ago
Wet Wipes Individually Wrapped On-The-Go Flushable Wet Wipes Extra-Large Wipes with Aloe Hypoallergenic & Unscented for Adults Body Hand Face Cleaning Travel Bathroom Toilet Use
- Price
- $39.46
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago
Waytiffer Individually Wrapped Wet Wipes 60 Pack Travel Essentials Flushable Wipes with Aloe Hypoallergenic Unscented Extra-Large Wipes for Hand Face Body Cleaning Travel Bathroom Toilet Use
- Price
- $40.08
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Andrex Fresh & Sensitive Hygiene Wipes 12 Pack; Moist Toilet Paper Hypoallergenic and Fragrance Free Wet Wipes for Sensitive Skin Flushable 30 Sheets (12 Pack)
- Price
- $73.86
- Rating
- 4.8/5
- Reviews
- 2,202
- Age
- 8mo ago
McMola Flushable Wipes for Adults - 160 Counts (2 Packs) Soft & Thick Moist Toilet Paper with Aloe Vera Vitamin E & Chamomile Biodegradable Septic Safe Personal Cleansing Wipes for Travel & Home
- Price
- $16.69
- Rating
- 4.6/5
- Reviews
- 4
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 falling
Sellers
40
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
19%
- McMola31%
- KOYIS17%
- Generic10%
- Andrex9%
- Cottonelle8%
- KIRKLAND5%
Flushable Toilet Wipes demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 4.6×
Top Flushable Toilet Wipes search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- flushable toilet wipes8K/yr
- flushable wipes5K/yr
- toilet wipes4K/yr
- wet toilet paper4K/yr
What reviews say buyers love and hate about Flushable Toilet Wipes
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Excellent product”
“good price”
“works exactly as expected”
“Soft on the skin, durable, and provides a refreshing clean”
“Good thickness”
What buyers complain about
100% of reviews“Size bit too small”
Flushable Toilet Wipes return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Flushable Toilet Wipes questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
