Face Wax
MaybeReturns run at only 0.5% of orders. But the top 5 brands take 97% of clicks, so Face Wax is a Maybe.
- Flapen Score
- 56 / 100Top 27% of 371 Health niches · +5 vs the category median of 5156
- Market size
- $211K/yr99K searches / yr
- 90-day growth
- +5.7%search demand this quarter
- Competition
- 61%top-5 click share · 8 brands · 86 sellers
Flapen Score
Face Wax against its category
The dotted line is the Health average. Past it, Face Wax is stronger. Inside it, weaker.
Market
The Face Wax market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Face Wax 99K times last year and spent an estimated $211K. The top 5 brands take 97% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
8.0% of searches ended in a purchase last week.
Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 8.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $211K a year.
- Searches, last 12 months
- 99K
- Growth, 90 days vs prior 90
- +5.7%
- Conversion, latest week
- 8.0%
- Market size, estimated
- $211Ka year
- Peak month
- November1.2× the quietest month
- Top search term
- wax strips39K searches a year
02 · Price
A sale here is worth $26.73.
Listings sell for $26.73 on average, from $8.22 to $51.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $26.73 that is $7K to $13K a year per listing.
- Average price
- $26.73inside the $15 to $100 sweet spot
- Price range
- $8.22–$51.78
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$13K
- Returns
- 0.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #24 within Shaving & Hair Removal. It carries 2,273 reviews at 3.99 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 5.3%
- Average rank
- #24in Shaving & Hair Removal
- Average rating
- 3.99 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 2,273per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Face Wax products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Veet Professional Hair Removal Easy-Gel Bikini & Underarms Wax Strips With Almond Oil For Sensitive Skin Perfect Finish Wipes With Argan Oil Up To 28 Days Of Smoothness 16 Wax Strips(Pack May Vary)
- Price
- $19.01
- Rating
- 4.0/5
- Reviews
- 599
- Age
- 7y ago

Veet - Full Body Waxing Kit for Normal Skin 20 Strips
- Price
- $19.31
- Rating
- 4.0/5
- Reviews
- 19,351
- Age
- 8y ago

Veet Professional Hair Removal Easy-Gel Legs & Body Wax Strips with Shea Butter for Normal Skin 40 Strips
- Price
- $33.13
- Rating
- 4.4/5
- Reviews
- 139
- Age
- 7y ago

EZUK Hair Removal Depilatory Paper Professional Non-Woven Epilator Wax Strip (100 Pieces/Pack)
- Price
- $8.97
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 1y ago

Veet Full Body Waxing Kit - Sensitive Skin (20 strips)
- Price
- $19.71
- Rating
- 4.1/5
- Reviews
- 7,405
- Age
- 8y ago
Trending
90-day click momentum
LBOYLOVE 30 Pcs Facial Wax Strips for Women No-Heat Wax Strips 98% Natural Formula Hypoallergenic for Sensitive Skin Gentle & Quick for Face Eyebrows Upper Lip Chin Legs & Bikini Line
- Price
- $38.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

Veet Full Body Waxing Kit for Sensitive Skin - 20 Strips (Pack of 3)
- Price
- $51.78
- Rating
- 4.2/5
- Reviews
- 581
- Age
- 7y ago

Veet Professional Hair Removal Easy-Gel Legs & Body Wax Strips with Almond Oil for Sensitive Skin 40 Strips
- Price
- $40.43
- Rating
- 3.8/5
- Reviews
- 110
- Age
- 7y ago

Veet Full Body Waxing Kit for Normal Skin - 20 Strips (Pack of 3)
- Price
- $48.90
- Rating
- 4.2/5
- Reviews
- 2,052
- Age
- 7y ago

La Beauty Hair Removal Strips Sensitive Skin | Formulated For Sensitive Skin | Fortified With Natural Orchid Extract and Polynesian Flowers | 12 Strips + 2 Finishing Wipes
- Price
- $8.22
- Rating
- 3.8/5
- Reviews
- 17
- Age
- 7y ago
Newest
by launch date
LBOYLOVE 30 Pcs Facial Wax Strips for Women No-Heat Wax Strips 98% Natural Formula Hypoallergenic for Sensitive Skin Gentle & Quick for Face Eyebrows Upper Lip Chin Legs & Bikini Line
- Price
- $38.58
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

EZUK Hair Removal Depilatory Paper Professional Non-Woven Epilator Wax Strip (100 Pieces/Pack)
- Price
- $8.97
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 1y ago

Urban Yog Brazilian Face Wax 100 gm-2000000256420 Urban Yog Brazilian Face Wax 100 gm
- Price
- $31.98
- Rating
- 3.7/5
- Reviews
- 1,195
- Age
- 1y ago

Beauty7 upper lip Strips Chin Face Facial Hair Removal For Women Face Wax Strips for Hair Lip Hair Cold Wax Strips for silky skin 10 strips of wax paper With pearl powder 2g and chamomile oil 3ml
- Price
- $35.30
- Rating
- 3.9/5
- Reviews
- 10
- Age
- 3y ago

Beauty7 Eyebrow Wax Strips 24 Pre-Cut Papers in 2 Shapes + 4 Oil Wipes
- Price
- $30.16
- Rating
- 3.5/5
- Reviews
- 59
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
86
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
61%
Top 20: 96%
Open market
2%
- Veet77%
- EZUK8%
- LA Beauty7%
- Beauty73%
- FEM1%
- Urban yog1%
- Open — no brand owns it (2 brands, 2%)
Demand
Face Wax search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Face Wax search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wax strips39K/yr
- veet wax strips20K/yr
- wax strips for women18K/yr
- face wax9K/yr
- waxing strips7K/yr
- face wax strips for women5K/yr
Reviews and returns
What reviews say buyers love and hate about Face Wax
We read the reviews and the return reasons for every product selling here.
“waste of money”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Face Wax questions
Answered from the same tracked data.









