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Enzyme Cleaner

Fail

Shoppers spend only $45K a year here, so Enzyme Cleaner is a Fail.

Flapen Score
45
45 / 100
Ranks 275 of 371 Health niches · −6 vs the category median of 51
Market size
$45K/yr17K searches / yr
90-day growth
-1.6%search demand this quarter
Competition
66%top-5 click share · 10 brands · 72 sellers

Flapen Score

Enzyme Cleaner against its category

The dotted line is the Health average. Past it, Enzyme Cleaner is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Enzyme Cleaner market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Enzyme Cleaner 17K times last year and spent an estimated $45K. The top 5 brands take 88% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-1.6%
Conversion, latest week
4.2%
Market size, estimated
$45Ka year
Top search term
enzyme cleaner12K searches a year

02 · Price

A sale here is worth $63.62.

Listings sell for $63.62 on average, from $30.36 to $133.82. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $63.62 that is $0 to $6K a year per listing.

Average price
$63.62inside the $15 to $100 sweet spot
Price range
$30.36–$133.82
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
0.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #27 within Home Care & Cleaning. It carries 3,078 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
84%
Out of stock, average day
7.2%
Average rank
#27in Home Care & Cleaning
Average rating
4.24 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
3,078per listing
Listings tracked
19

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
58 months

Products

Top Enzyme Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$9K$13K$18K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

72

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

8%

  • Swish Super34%
  • Simple Solution31%
  • KASTWAVE10%
  • HMK GROUP8%
  • odo-rite5%
  • Dr. Beckmann4%
  • Open — no brand owns it (4 brands, 8%)

Demand

Enzyme Cleaner search demand

Weekly searches over the year. Pick a range.

450350Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Enzyme Cleaner

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “الجودة الشاملة”
28%of negative reviews mention “الوظيفة - بشكل عام”
0.4%of orders come back
“Doesnt work as described”
A buyer, on “الوظيفة - بشكل عام”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Enzyme Cleaner questions

Answered from the same tracked data.