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Dr Dent Teeth Whitening Strips

Fail

Demand is soft, at -37.2% this quarter, so Dr Dent Teeth Whitening Strips is a Fail.

Flapen Score
37
37 / 100
Ranks 354 of 371 Health niches · −14 vs the category median of 51
Market size
$51K/yr44K searches / yr
90-day growth
-37.2%search demand this quarter
Competition
63%top-5 click share · 10 brands · 24 sellers

Flapen Score

Dr Dent Teeth Whitening Strips against its category

The dotted line is the Health average. Past it, Dr Dent Teeth Whitening Strips is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dr Dent Teeth Whitening Strips market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Dr Dent Teeth Whitening Strips 44K times last year and spent an estimated $51K. The top 5 brands take 93% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

1.3% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-37.2%
Conversion, latest week
1.3%
Market size, estimated
$51Ka year
Top search term
hismile20K searches a year

02 · Price

A sale here is worth $89.02.

Listings sell for $89.02 on average, from $27.47 to $247.37. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $89.02 that is $0 to $9K a year per listing.

Average price
$89.02inside the $15 to $100 sweet spot
Price range
$27.47–$247.37
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
0.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

48% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #314 within Dental Care. It carries 4,927 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
91%
Out of stock, average day
21.8%
Average rank
#314in Dental Care
Average rating
4.17 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
4,927per listing
Listings tracked
23

04 · Newcomers

Amazon counts 3 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Dr Dent Teeth Whitening Strips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$5K$8K$10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

10 rising

Sellers

24

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

63%

Top 20: 97%

Open market

5%

  • HISMILE49%
  • Nigwedete21%
  • BananaHome10%
  • DrDent7%
  • MySmile6%
  • Pumbombom3%
  • Open — no brand owns it (4 brands, 5%)

Demand

Dr Dent Teeth Whitening Strips search demand

Weekly searches over the year. Pick a range.

1K750Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Dr Dent Teeth Whitening Strips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hismile20K/yr
  • purple whitening strip7K/yr
  • hismile toothpaste6K/yr
  • dr dent5K/yr
  • hi smile3K/yr
  • hismile whitening strips3K/yr

Reviews and returns

What reviews say buyers love and hate about Dr Dent Teeth Whitening Strips

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “تبييض الأسنان”
37%of negative reviews mention “الوظيفة - بشكل عام”
0.4%of orders come back
“doesnt work”
A buyer, on “الوظيفة - بشكل عام”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dr Dent Teeth Whitening Strips questions

Answered from the same tracked data.