cod liver oil
Skip itSoft demand (-2.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great$98.57avg listing price — sweet spot $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,834.53avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Okay$175K$175K/yr · 29K searches
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$19.72–$317.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Arab Emirates niche tracking, cod liver oil is a $175K/yr Amazon United Arab Emirates market (29K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 44/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
cod liver oil market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $197K–$246K
- units × avg price
- Conversion rate
- 6.2%
- Avg BSR
- #106
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 47%
- Out of stock
- 1.7%
- Avg brand age
- 85 months
- Avg seller age
- 74 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
47
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
14%
- NOW24%
- Sunshine Nutrition22%
- Carlson15%
- Nature's Bounty13%
- SEVEN8%
- Sports Research4%
- Open — no brand owns it (6 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top cod liver oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sunshine Nutrition Cod Liver Oil 100 Softgels | Source of Vitamin A + D | To Support Immune & Bone Health | Gluten Free
Sunshine Nutrition$30.714.4★85 rev

Now Foods Cod Liver Oil Extra Strength 1000 mg | Source of Vitamins A & D3 with Omega-3 EPA & DHA for Heart & Brain & Bone & Immune Support & Overall Wellness | 90 Softgels
NOW$47.714.7★4,061 rev

Natures Bounty Omega-3 Cod Liver Oil
Nature's Bounty$31.004.3★86 rev

Seven Oceans Original Pure Vitamin Rich Norwegian Cod-Liver Oil Capsules with Omega-3 100 Capsules
SEVEN$26.204.6★22 rev

Carlson - Cod Liver Oil Super 1000 mg + Vitamins A & D3 Wild Norwegian Sustainably Sourced 100 Softgels
Carlson$69.594.7★1,600 rev
Newest
by launch date
Sports Research Omega-3 Wild Alaskan Cod Liver Oil 1000mg with Vitamins A (1000 IU) & D3 (400 IU) - Burpless Bovine Free Non-GMO & MSC Certified Sustainable - 120 Softgels
Sports Research$87.66287 rev

WeightWorld Omega 3 Fish Oil - Omega-3 Fish Oil (180mg EPA + 120mg DHA per softgel) - Supports Normal Heart Brain & Vision Function - for Adults - Unflavoured - 1 000 mg Fish Oil - 400 Softgels
WeightWorld$96.834,426 rev

Radiant Platinum Cod Liver Oil | Supports Heart & Bone Health | Promotes Immune System Function | Boosts Immunity | 90 Softgel
RADIANT PLATINUM$19.7217 rev

Seven Oceans Original Pure Vitamin Rich Norwegian Cod-Liver Oil Capsules with Omega-3 100 Capsules
SEVEN$26.2022 rev

Carlson labs Cod Liver Oil Gems Low Vitamin A Natural Lemon Flavor 1 000 mg 150 Soft Gels
Carlson$173.9796 rev
Trending
90-day click momentum
WeightWorld Omega 3 Fish Oil - Omega-3 Fish Oil (180mg EPA + 120mg DHA per softgel) - Supports Normal Heart Brain & Vision Function - for Adults - Unflavoured - 1 000 mg Fish Oil - 400 Softgels
WeightWorld$96.834.6★

Sports Research Omega-3 Wild Alaskan Cod Liver Oil 1000mg with Vitamins A (1000 IU) & D3 (400 IU) - Burpless Bovine Free Non-GMO & MSC Certified Sustainable - 120 Softgels
Sports Research$87.664.8★

Seven Seas Cod Liver Fish Oil 500 Capsules
SEVEN SEAS$146.014.6★

Carlson - Cod Liver Oil Gems 460 mg Omega-3s + Vitamins A & D3 Wild-Caught Norwegian Arctic Cod-Liver Oil Sustainably Sourced Nordic Fish Oil Capsules Lemon 150 Soft Gels
Carlson$114.254.6★

Carlson labs Cod Liver Oil Gems Low Vitamin A Natural Lemon Flavor 1 000 mg 150 Soft Gels
Carlson$173.974.6★
What buyers say about cod liver oil
What buyers praise and complain about, mined from review topics.What buyers love
“Helps as a supplement”
“Good Product”
“Really worth”
Common questions
- Is cod liver oil profitable to sell on Amazon United Arab Emirates?
- The niche generates $175K/yr across 17 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Skip it (44/100).
- How competitive is the cod liver oil niche?
- 12 brands and 47 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 82% of demand.
- When does demand for cod liver oil peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the cod liver oil niche?
- Listings span $19.72–$317.92; the average listing price is $98.57 (sweet spot $15–$100). The average incumbent carries 1,835 reviews — the moat a new listing must climb.