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Cling Film

Maybe

Returns run at only 0.5% of orders. But demand is soft, at -8.3% this quarter, so Cling Film is a Maybe.

Flapen Score
60
60 / 100
Top 15% of 371 Health niches · +9 vs the category median of 51
Market size
$255K/yr116K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
61%top-5 click share · 13 brands · 37 sellers

Flapen Score

Cling Film against its category

The dotted line is the Health average. Past it, Cling Film is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cling Film market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Cling Film 116K times last year and spent an estimated $255K. The top 5 brands take 81% of clicks. Demand peaks in Feb. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

11.8% of searches ended in a purchase last week.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
11.8%
Market size, estimated
$255Ka year
Peak month
February1.8× the quietest month
Top search term
cling film40K searches a year

02 · Price

A sale here is worth $18.57.

Listings sell for $18.57 on average, from $4.10 to $49.61. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $18.57 that is $14K to $19K a year per listing.

Average price
$18.57inside the $15 to $100 sweet spot
Price range
$4.10–$49.61
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$19K
Returns
0.5%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #48 within Home Care & Cleaning. It carries 98 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#48in Home Care & Cleaning
Average rating
4.29 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
98per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Cling Film products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

$0$13K$26K$38K$51K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

37

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

61%

Top 20: 98%

Open market

15%

  • فالكون باك FALCON PACK43%
  • Glad18%
  • Silver pot11%
  • Hotpack5%
  • MOMENT4%
  • HULPPRE4%
  • Open — no brand owns it (7 brands, 15%)

Demand

Cling Film search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.8×

Search terms

Top Cling Film search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cling film40K/yr
  • cling wrap22K/yr
  • falcon15K/yr
  • فالكون باك falcon pack9K/yr
  • فالكون7K/yr
  • plastic wrap7K/yr
  • cling film with cutter5K/yr
  • falcon cling film6K/yr
  • plastic wrapping roll5K/yr

Reviews and returns

What reviews say buyers love and hate about Cling Film

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “سهولة الاستخدام”
21%of negative reviews mention “الحجم الكلي”
0.5%of orders come back
“Size was too small”
A buyer, on “الحجم الكلي”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Cling Film questions

Answered from the same tracked data.