adidas shoes kids
Skip itHigh returns (13.4%) — this niche doesn't clear our bar today.
Competition
Incredible8%top-5 click share — an open shelf
Avg price
Great$90.47avg listing price — sweet spot $15–$100
Review moat
Good681.01avg incumbent reviews — the moat a new listing must climb
Growth
Good+28.0%90-day search growth — must beat 0% to launch
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$22.46–$199.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Bad$76K$76K/yr · 563K searches
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad13.4%return rate — above 5% kills the launch gate
According to Flapen's Amazon United Arab Emirates niche tracking, adidas shoes kids is a $76K/yr Amazon United Arab Emirates market (563K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 44/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
adidas shoes kids market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $136K–$181K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #223
- Page quality
- 0%
- Prime
- 99%
- Sponsored
- 46%
- Out of stock
- 11.4%
- Avg brand age
- 47 months
- Avg seller age
- 70 days
Competition & brand share
Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.Brands
23 falling
Sellers
37
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
8%
Top 20: 22%
Open market
26%
- adidas25%
- Skechers23%
- AMICA14%
- PUMA5%
- SKY VIEW5%
- Lucky Kids2%
Demand
Weekly Amazon search volume, last 46 weeks — +28.0% search growth over the last 90 days.Top adidas shoes kids search terms
- skechers kids134K/yr
- adidas shoes kids106K/yr
- girls shoes72K/yr
- kids shoes boy37K/yr
- school shoes for boys26K/yr
- adidas kids shoes25K/yr
- kids shoes girls26K/yr
- white shoes for boys15K/yr
- puma shoes for kids21K/yr
- skechers boys shoes10K/yr
Top adidas shoes kids products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amica Kids School Shoes Lightweight breathable vegan leather sneakers anti-slip rubber outsole soft lining memory foam Velcro & lace boys & girls White Size 27
AMICA$58.094.6★8 rev
PUMA Boys Unisex Kids COURTFLEX V3 Ease in INF Sneaker Black White-REDMAZING 5 UK Child 22 EU
PUMA$41.284.7★91 rev
Adidas Tensaur Sport 2.0 CF K Unisex-Kids Shoes FTWWHT/FTWWHT/GREONE 31 EU
adidas$97.804.6★4,595 rev
adidas Tensaur Hook And Loop Black Unisex Kids Shoes 36 EU
adidas$89.414.5★2,969 rev
Skechers Kids MICROSTRIDES BLACK BLACK Shoes 27 EU
Skechers$84.954.4★12 rev
Newest
by launch date
Adidas Kids Tensaur Sport 3.0 Cf K Shoes 28.5 Black
adidas$119.52203 rev
Adidas Unisex-Kids Tensaur Sport 3.0 CF K Shoes Ftwr White/Core Black/Ftwr White 36 EU
adidas$104.131,747 rev
Amica Kids School Shoes Lightweight breathable vegan leather sneakers anti-slip rubber outsole soft lining memory foam Velcro & lace boys & girls White Size 27
AMICA$58.098 rev
Amica Kids School Shoes Lightweight breathable vegan leather sneakers with anti-slip rubber outsole memory foam insoles and Single Velcro closure for boys girls and school wear. Black 40 EU
AMICA$66.4310 rev
Amica Kids School Shoes Lightweight breathable vegan leather sneakers anti-slip rubber outsole soft lining memory foam Velcro & lace boys & girls Black Size 31
AMICA$58.6610 rev
Trending
90-day click momentum
adidas Tensaur Run 3.0 J unisex child Shoes Pink 36 EU
adidas$125.564.5★
Adidas Kids Tensaur Sport 3.0 Cf K Shoes 28.5 Black
adidas$119.524.7★
Adidas Unisex-Kids Tensaur Sport 3.0 CF K Shoes Ftwr White/Core Black/Ftwr White 36 EU
adidas$104.134.6★
Skechers BOUNDER kids Shoes Black 36 EU
Skechers$125.924.6★
Adidas Tensaur Run 3.0 Shoes Kids Shoes For Unisex Child BRBLUE/SSLIME/ROYBLU 23 EU
adidas$82.014.1★
What buyers say about adidas shoes kids
What buyers praise and complain about, mined from review topics.What buyers love
“High quality”
“Light and comfortable”
“Excellent value for the price”
“As expected from the brand”
“Lightweight”
“Nice design and shape”
“The material feels durable”
“The material feels durable”
“The fit is true to size and feels snug”
What buyers complain about
“A bit heavy”
“Poor Quality”
“Not comfy for young child”
“the creases capture dust which is difficult to clean”
“little hard material”
“the creases capture dust which is difficult to clean”
“Not soft enough”
Top return reasons
Common questions
- Is adidas shoes kids profitable to sell on Amazon United Arab Emirates?
- The niche generates $76K/yr across 300 tracked products. 0 of 70 products launched in the last 360 days are still selling. 90-day search growth is +28.0%. Flapen's verdict: Skip it (44/100).
- How competitive is the adidas shoes kids niche?
- 23 brands and 37 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in adidas shoes kids?
- Top complaints mined from reviews: الوزن ثقيل, الجودة الشاملة, الراحة الشاملة. The return rate is 13.4% — above our launch gate.
- What does it cost to enter the adidas shoes kids niche?
- Listings span $22.46–$199.00; the average listing price is $90.47 (sweet spot $15–$100). The average incumbent carries 681 reviews — the moat a new listing must climb.