Apple Pencil
brand-locked demand (top 5 brands take 98% of clicks) — Apple Pencil doesn't clear our bar today.
Flapen Score
Ranks 82 of 138 Computers niches · −2 vs the category median of 42
Is Apple Pencil profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Apple Pencil is a $2.2M/yr Amazon United Arab Emirates market (482K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Sep. Verdict: Skip it — 40/100.
Apple Pencil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.1% over the last 90 days and 2.7% of searches end in a purchase.
$2.2M
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.
0/100
page quality · 12 products
Top Apple Pencil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Apple Pencil (USB-C)
- Price
- $275.26
- Rating
- 4.3/5
- Reviews
- 301
- Age
- 2y ago
Metapen Pencil A8 for iPad 2018-2026 (2X Faster Charge) Pixel Precision Magnetic Attachment Stylus Pen for iPad A16 11/10/9/8/7/6th Pro 12.9/11/13-inch M4 Air 3/4/5/M2/M3/M4 Mini 5/6/7th A17 Pro
- Price
- $59.10
- Rating
- 4.4/5
- Reviews
- 48,215
- Age
- 4y ago
Apple Pencil Pro
- Price
- $424.74
- Rating
- 4.3/5
- Reviews
- 482
- Age
- 2y ago
iPad Pencil 9th&10th Generation 10 Mins Fast Charge Stylus Pen for Apple Pencil 1st/2nd 6/7/8/9/10 Pro 11 and 12.9 Air 3/4/5 mini 5/6 with Palm Rejection Tilt Sensitivity
- Price
- $24.24
- Rating
- 3.2/5
- Reviews
- 2,180
- Age
- 2y ago
Universal Stylus Pens for Touch Screens POM Tip Magnetic iPad Pencil Rechargeable Tablet Pencil Active Stylus Pen for Android/iPad/Pro/Air/Mini/iPhone/Samsung/Lenovo/iOS/and Other Smartphone Devices
- Price
- $21.58
- Rating
- 3.9/5
- Reviews
- 1,313
- Age
- 3y ago
Trending
90-day click momentum
Apple Pencil (1st Generation) - Includes USB-C to Apple Pencil Adapter
- Price
- $372.94
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Apple (Refurbished) Magic Pencil A2051 (2nd Gen)
- Price
- $202.64
- Rating
- 1.0/5
- Reviews
- 3
- Age
- 1y ago
Universal Stylus Pens for Touch Screens POM Tip Magnetic iPad Pencil Rechargeable Tablet Pencil Active Stylus Pen for Android/iPad/Pro/Air/Mini/iPhone/Samsung/Lenovo/iOS/and Other Smartphone Devices
- Price
- $21.58
- Rating
- 3.9/5
- Reviews
- 1,313
- Age
- 3y ago
Apple Pencil (2nd Generation)
- Price
- $368.26
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 1y ago
Apple Pencil Pro
- Price
- $424.74
- Rating
- 4.3/5
- Reviews
- 482
- Age
- 2y ago
Newest
by launch date
MEKO Stylus Pen for iPad 2018-2026 LED Power Display Pencil with 15 Min Fast Charge Compatible for Apple iPad 11/10/9/8/7/6th Gen Air 11/13(M3) Pro11/12.9/13 Air3-5 Mini 5/6 White
- Price
- $67.38
- Rating
- 4.5/5
- Reviews
- 843
- Age
- 11mo ago
Apple (Refurbished) Magic Pencil A2051 (2nd Gen)
- Price
- $202.64
- Rating
- 1.0/5
- Reviews
- 3
- Age
- 1y ago
Apple Pencil (2nd Generation)
- Price
- $368.26
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 1y ago
Apple Pencil (1st Generation) - Includes USB-C to Apple Pencil Adapter
- Price
- $372.94
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
ESR Pencil (1st Generation) for iPad 2018-2026 Tilt Sensitivity Palm Rejection Compatible with iPad 11th(A16)/10th Generation Air 11/13 Pro 11/12.9/13 Mini 6/5 White
- Price
- $75.89
- Rating
- 4.3/5
- Reviews
- 1,455
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
Brands
6 falling
Sellers
38
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Apple48%
- metapen24%
- Accokids13%
- Luntak8%
- ESR6%
- MEKO2%
Apple Pencil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep · busiest ÷ quietest = 1.8×
Top Apple Pencil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- apple pencil195K/yr
- apple pencil pro70K/yr
- ipad pencil44K/yr
- apple pen40K/yr
- قلم ايباد34K/yr
- ipad pen30K/yr
- apple pencil 2nd generation16K/yr
- stylus pen for ipad13K/yr
- apple pencil 1st generation10K/yr
- ipad pencil 11th generation6K/yr
What reviews say buyers love and hate about Apple Pencil
What buyers mention most, as a share of all reviews.
What buyers love
97% of reviews“Good Quality”
“Value for Money”
“perfect condition compatible with iPad rights perfectly fine”
“easy to connect”
“While it charges quickly”
What buyers complain about
94% of reviews“Not working”
“broke in 4 months use -”
“Does not work with ipad”
“Item was not working”
“Faulty - Doesn't Connect”
Apple Pencil return rate & reasons
Why buyers send it back, as a share of all return requests.
4.2%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Apple Pencil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
