Skip to content

Keyboard

Maybe

The products selling today average only 4.2★. But buyers convert on only 0.7% of searches, so Keyboard is a Maybe.

Flapen Score
51
51 / 100
Top 16% of 138 Computers niches · +9 vs the category median of 42
Market size
$1.2M/yr1.4M searches / yr
90-day growth
+1.9%search demand this quarter
Competition
43%top-5 click share · 23 brands · 92 sellers

Flapen Score

Keyboard against its category

The dotted line is the Computers average. Past it, Keyboard is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keyboard market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Keyboard 1.4M times last year and spent an estimated $1.2M. The top 5 brands take 68% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
+1.9%
Conversion, latest week
0.7%
Market size, estimated
$1.2Ma year
Peak month
August1.4× the quietest month
Top search term
keyboard466K searches a year

02 · Price

A sale here is worth $126.44.

Listings sell for $126.44 on average, from $22.82 to $512.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $126.44 that is $13K to $32K a year per listing.

Average price
$126.44above the $15 to $100 sweet spot
Price range
$22.82–$512.65
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$13K–$32K
Returns
3.9%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #101 within Computers. It carries 6,555 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
95%
Out of stock, average day
7.8%
Average rank
#101in Computers
Average rating
4.18 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
6,555per listing
Listings tracked
39

04 · Newcomers

Amazon counts 3 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Keyboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$36K$72K$108K$144K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

92

Top-5 brand share

68%

Top 20: 98%

Top-5 click share

43%

Top 20: 83%

Open market

27%

  • Logitech23%
  • MageGee18%
  • WEETOTUNG15%
  • BODANBRO7%
  • Generic6%
  • UGREEN5%

Demand

Keyboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Keyboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • keyboard466K/yr
  • gaming keyboard206K/yr
  • keyboard gaming114K/yr
  • mechanical keyboard148K/yr
  • wireless keyboard103K/yr
  • كيبورد قيمنق83K/yr
  • كيبورد50K/yr
  • keyboard wireless51K/yr
  • bluetooth keyboard40K/yr
  • mechanical keyboard wireless20K/yr

Reviews and returns

What reviews say buyers love and hate about Keyboard

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “الجودة الشاملة”
28%of negative reviews mention “متانة”
3.9%of orders come back
“Durability issue after one month”
A buyer, on “متانة”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Keyboard questions

Answered from the same tracked data.