External Hard Drive
MaybeThe products selling today average only 3.9★. But the average product has 52,746 reviews to catch up to, so External Hard Drive is a Maybe.
- Flapen Score
- 51 / 100Top 16% of 138 Computers niches · +9 vs the category median of 4251
- Market size
- $1.5M/yr480K searches / yr
- 90-day growth
- +5.0%search demand this quarter
- Competition
- 49%top-5 click share · 8 brands · 81 sellers
Flapen Score
External Hard Drive against its category
The dotted line is the Computers average. Past it, External Hard Drive is stronger. Inside it, weaker.
Market
The External Hard Drive market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for External Hard Drive 480K times last year and spent an estimated $1.5M. The top 5 brands take 79% of clicks. Demand peaks in Nov. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 480K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.
- Searches, last 12 months
- 480K
- Growth, 90 days vs prior 90
- +5.0%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $1.5Ma year
- Peak month
- November1.5× the quietest month
- Top search term
- hard disk90K searches a year
02 · Price
A sale here is worth $278.29.
Listings sell for $278.29 on average, from $59.86 to $677.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $278.29 that is $28K to $70K a year per listing.
- Average price
- $278.29above the $15 to $100 sweet spot
- Price range
- $59.86–$677.67
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $28K–$70K
- Returns
- 2.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #18 within Computers. It carries 52,746 reviews at 3.94 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 96%
- Out of stock, average day
- 5.5%
- Average rank
- #18in Computers
- Average rating
- 3.94 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 52,746per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top External Hard Drive products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
WD 2TB Elements Portable External Hard Drive USB 3.0 for PC - Black - WDBU6Y0020BBK-WESN
- Price
- $279.85
- Rating
- 4.5/5
- Reviews
- 224,258
- Age
- 9y ago

UnionSine 1TB Ultra Slim Portable External Hard Drive USB3.0 HDD Storage Compatible for PC Desktop Laptop Xbox One Xbox one PS4(Black) HD-006
- Price
- $190.03
- Rating
- 4.4/5
- Reviews
- 50,110
- Age
- 5y ago

SanDisk 1TB Portable SSD - Up to 800MB/s USB-C USB 3.2 Gen 2 - SDSSDE30-1T00-G26
- Price
- $342.91
- Rating
- 4.5/5
- Reviews
- 10,715
- Age
- 2y ago

UnionSine External Hard Drive 500GB Ultra Slim Portable Hard Drives USB 3.0 HDD Storage Compatible for PC Mac Laptop Xbox Xbox one PS4(Black) HD-006
- Price
- $115.48
- Rating
- 4.4/5
- Reviews
- 50,110
- Age
- 5y ago

SanDisk 1TB Extreme Portable SSD Up to 1050MB/s USB C USB 3.2 Gen 2 External Solid State Drive SDSSDE61 1T00 G25 Blue SanDisk Extreme Portable SSD SDSSDE61 1T00 G25
- Price
- $466.91
- Rating
- 4.6/5
- Reviews
- 81,303
- Age
- 5y ago
Trending
90-day click momentum
4TB Ultra Slim Portable External Hard Drive - Shockproof Anti-Drop USB 3.1 Compatible for PC Desktop Laptop
- Price
- $373.87
- Rating
- 1.0/5
- Reviews
- 2
- Age
- 1mo ago

Portable Hard Drive 4TB Mini SSD Hard Drives Solid State External Drives Computer Backup Drive USB 3.1 to Type-C Support Data Storage Transfer for Windows XP PC Laptop and Mac (Black 4.0 TB)
- Price
- $184.31
- Rating
- 2.0/5
- Reviews
- 3
- Age
- 6mo ago

1TB 2.5 inch HDD for PS3 PS4 Laptops CCTV Gaming Desktop PCs iMacs and Macbooks hard disk - 1000GB Hard Drive - 2 Years Warranty
- Price
- $128.15
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

External Hard Drive Type C USB 2.0 Portable 1TB 2TB Hard Drive External HDD Compatible for Mac Laptop and PC 2TB (RED-LN2)
- Price
- $62.55
- Rating
- 2.5/5
- Reviews
- 11
- Age
- 2y ago

UnionSine External Hard Drive 500GB Ultra Slim Portable Hard Drives USB 3.0 HDD Storage Compatible for PC Mac Laptop Xbox Xbox one PS4(Black) HD-006
- Price
- $115.48
- Rating
- 4.4/5
- Reviews
- 50,110
- Age
- 5y ago
Newest
by launch date
4TB Ultra Slim Portable External Hard Drive - Shockproof Anti-Drop USB 3.1 Compatible for PC Desktop Laptop
- Price
- $373.87
- Rating
- 1.0/5
- Reviews
- 2
- Age
- 1mo ago

Portable Hard Drive 4TB Mini SSD Hard Drives Solid State External Drives Computer Backup Drive USB 3.1 to Type-C Support Data Storage Transfer for Windows XP PC Laptop and Mac (Black 4.0 TB)
- Price
- $184.31
- Rating
- 2.0/5
- Reviews
- 3
- Age
- 6mo ago

External Hard Drive Type C USB 2.0 Portable 1TB 2TB Hard Drive External HDD Compatible for Mac Laptop and PC(2TB RED-LN2)
- Price
- $88.23
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 7mo ago

1TB 2.5 inch HDD for PS3 PS4 Laptops CCTV Gaming Desktop PCs iMacs and Macbooks hard disk - 1000GB Hard Drive - 2 Years Warranty
- Price
- $128.15
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Kitpan 500G External Hard Drive-USB 3.0 Portable HDD Ultra Slim External Hard Drives 5Gbps High Speed Hard Drive-ps5 External Hard Drive for PC Laptop (500G)
- Price
- $96.26
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
81
Top-5 brand share
79%
Top 20: 98%
Top-5 click share
49%
Top 20: 95%
Open market
13%
- Western Digital28%
- UnionSine16%
- SanDisk16%
- Seagate12%
- Generic8%
- WD8%
- Open — no brand owns it (2 brands, 13%)
Demand
External Hard Drive search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.5×
Search terms
Top External Hard Drive search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hard disk90K/yr
- external hard drive85K/yr
- hard drive66K/yr
- hdd38K/yr
- hard drive 1tb39K/yr
- hard drive 2tb24K/yr
- hard disk 1tb19K/yr
- external hard drive 1tb14K/yr
- hard disk 2tb12K/yr
- external hard drive 2tb12K/yr
Reviews and returns
What reviews say buyers love and hate about External Hard Drive
We read the reviews and the return reasons for every product selling here.
“It's damaged after few months of use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common External Hard Drive questions
Answered from the same tracked data.









