Purple Shampoo
MaybeReturns run at only 0.9% of orders. But the average product has 15,513 reviews to catch up to, so Purple Shampoo is a Maybe.
- Flapen Score
- 51 / 100Ranks 223 of 445 Beauty niches · on the category median51
- Market size
- $127K/yr50K searches / yr
- 90-day growth
- +16.0%search demand this quarter
- Competition
- 62%top-5 click share · 13 brands · 60 sellers
Flapen Score
Purple Shampoo against its category
The dotted line is the Beauty average. Past it, Purple Shampoo is stronger. Inside it, weaker.
Market
The Purple Shampoo market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Purple Shampoo 50K times last year and spent an estimated $127K. The top 5 brands take 80% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
4.4% of searches ended in a purchase last week.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $127K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- +16.0%
- Conversion, latest week
- 4.4%
- Market size, estimated
- $127Ka year
- Peak month
- August1.2× the quietest month
- Top search term
- purple shampoo43K searches a year
02 · Price
A sale here is worth $57.24.
Listings sell for $57.24 on average, from $14.09 to $129.65. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $57.24 that is $6K to $14K a year per listing.
- Average price
- $57.24inside the $15 to $100 sweet spot
- Price range
- $14.09–$129.65
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$14K
- Returns
- 0.9%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
47% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #903 within Beauty. It carries 15,513 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 47%
- Prime listings
- 95%
- Out of stock, average day
- 0.4%
- Average rank
- #903in Beauty
- Average rating
- 4.41 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 15,513per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Purple Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
LOréal Paris Elvive Color Protect Purple Shampoo 200ml
- Price
- $14.09
- Rating
- 4.5/5
- Reviews
- 553
- Age
- 5y ago

LOréal Paris Hair Care EverPure Sulfate Free Brass Toning Purple Shampoo for Blonde Bleached Silver or Brown Highlighted Hair 6.8 Fl. Oz
- Price
- $56.43
- Rating
- 4.5/5
- Reviews
- 25,565
- Age
- 7y ago

immetee Purple Shampoo for Blondes Purple Shampoo Blonde Hair Perfector 3-in-1 Shampoo Neutralises Yellow Tones Coloured or Highlighted Hair 300ml
- Price
- $25.41
- Rating
- 4.0/5
- Reviews
- 124
- Age
- 8mo ago

LOréal Paris Elvive Colour Protect Purple Shampoo + Mask
- Price
- $33.35
- Rating
- 4.5/5
- Reviews
- 170
- Age
- 3y ago

OGX Sulfate Free Blonde Enhance Purple Shampoo 385ml
- Price
- $38.73
- Rating
- 4.4/5
- Reviews
- 1,326
- Age
- 5y ago
Trending
90-day click momentum
milk_shake Silver Shampoo 10.1 Fl Oz
- Price
- $76.56
- Rating
- 4.6/5
- Reviews
- 13,238
- Age
- 12y ago

immetee Purple Shampoo for Blondes Purple Shampoo Blonde Hair Perfector 3-in-1 Shampoo Neutralises Yellow Tones Coloured or Highlighted Hair 300ml
- Price
- $25.41
- Rating
- 4.0/5
- Reviews
- 124
- Age
- 8mo ago

LOréal Professionnel Paris Vitamino Color Spectrum Purple Shampoo - Neutralizes Yellow Tones Enhances Shine & Vibrancy Maintains Day 1 Color Vibrancy Hydrates & Strengthens Blonde Hair 300ml
- Price
- $129.65
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 1y ago

PROVOKE Touch Of Silver Brightening Purple Shampoo 200 ml Neutralises Yellow and Orange tones Formulated with Violet and Blue Pigments
- Price
- $30.65
- Rating
- 4.5/5
- Reviews
- 9,624
- Age
- 9y ago

GK HAIR Silver Bombshell Purple Shampoo 280ml For Blonde Platinum Ash Silver & Gray Hair Moisturizes Dry & Damaged Removes Yellow Brassy Tones
- Price
- $83.66
- Rating
- 4.4/5
- Reviews
- 419
- Age
- 9y ago
Newest
by launch date
immetee Purple Shampoo for Blondes Purple Shampoo Blonde Hair Perfector 3-in-1 Shampoo Neutralises Yellow Tones Coloured or Highlighted Hair 300ml
- Price
- $25.41
- Rating
- 4.0/5
- Reviews
- 124
- Age
- 8mo ago

LOréal Professionnel Paris Vitamino Color Spectrum Purple Shampoo - Neutralizes Yellow Tones Enhances Shine & Vibrancy Maintains Day 1 Color Vibrancy Hydrates & Strengthens Blonde Hair 300ml
- Price
- $129.65
- Rating
- 3.9/5
- Reviews
- 6
- Age
- 1y ago

LOréal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde Bleached Silver or Brown Highlighted Hair EverPure 23 Fl Oz (Packaging May Vary)
- Price
- $72.87
- Rating
- 4.6/5
- Reviews
- 1,940
- Age
- 3y ago

LOréal Paris Elvive Colour Protect Purple Shampoo + Mask
- Price
- $33.35
- Rating
- 4.5/5
- Reviews
- 170
- Age
- 3y ago

Hask Blonde Care Purple Shampoo 355ml
- Price
- $25.63
- Rating
- 4.2/5
- Reviews
- 239
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
60
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
16%
- L'Oreal Paris52%
- immetee11%
- PROVOKE7%
- OGX5%
- GK HAIR4%
- OLAPLEX4%
- Open — no brand owns it (7 brands, 16%)
Demand
Purple Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews and returns
What reviews say buyers love and hate about Purple Shampoo
We read the reviews and the return reasons for every product selling here.
“Excellent product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purple Shampoo questions
Answered from the same tracked data.









