Philips
brand-locked demand (top 5 brands take 100% of clicks) — Philips doesn't clear our bar today.
Flapen Score
Ranks 340 of 445 Beauty niches · −6 vs the category median of 51
Is Philips profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Philips is a $2.4M/yr Amazon United Arab Emirates market (424K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Nov. Verdict: Skip it — 45/100.
Philips: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +13.5% over the last 90 days and 2.8% of searches end in a purchase.
$2.4M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 14 products
Top Philips products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Philips OneBlade Face & Body QP2824/10 | Electric Beard Trimmer & Shaver | Dual-Sided Blade | Unique OneBlade Technology | 45min Cordless | Waterproof
- Price
- $99.76
- Rating
- 4.4/5
- Reviews
- 7,488
- Age
- 3y ago
Philips OneBlade Face QP2724/10 2 Years Warranty
- Price
- $80.93
- Rating
- 4.7/5
- Reviews
- 12,313
- Age
- 3y ago
Philips OneBlade Pro Face + Body QP6542/10 Hybrid Trimmer and Shaver with 12-Length Precision Comb Waterproof 90 Min Cordless Use
- Price
- $199.19
- Rating
- 4.4/5
- Reviews
- 345
- Age
- 1y ago
Philips Norelco OneBlade Unisex Intimate Pubic & Personal Body Groomer & Trimmer QP1924/70
- Price
- $142.51
- Rating
- 4.3/5
- Reviews
- 4,789
- Age
- 1y ago
MANSCAPED The Lawn Mower 5.0 ULTRA Groin & Body Hair Trimmer Dual-Head SkinSafe Trimmer & Foil Blades Waterproof Wet/Dry Groomer USB-C Rechargeable with Travel Case Mens Ball Shaver Black
- Price
- $394.29
- Rating
- 4.1/5
- Reviews
- 1,352
- Age
- 2y ago
Trending
90-day click momentum
Philips OneBlade Face QP1424/10 2 Years Warranty
- Price
- $66.41
- Rating
- 4.0/5
- Reviews
- 113
- Age
- 3y ago
MANSPOT Trimmers for Men Electric Body Hair Shaver for Men Groin & Ball Trimmer with 4 Guards Replaceable Ceramic Blade Heads Wet & Dry Cordless Trimmer 90-Minute Shaving Machine
- Price
- $105.04
- Rating
- 4.3/5
- Reviews
- 15,290
- Age
- 7mo ago
PHILIPS QP210/51 ONE BLADE BLADE
- Price
- $45.18
- Rating
- 4.8/5
- Reviews
- 11,580
- Age
- 2y ago
Philips OneBlade Pro Face + Body QP6542/10 Hybrid Trimmer and Shaver with 12-Length Precision Comb Waterproof 90 Min Cordless Use
- Price
- $199.19
- Rating
- 4.4/5
- Reviews
- 345
- Age
- 1y ago
Philips OneBlade Intimate Electric Shaver and Intimate Trimmer for Men and Women with Extra Skin Protection 2 x SkinProtect Blades 1 x 3 mm Trimmer Attachment QP1924/30 White
- Price
- $136.41
- Rating
- 4.2/5
- Reviews
- 5,536
- Age
- 1y ago
Newest
by launch dateMANSPOT Trimmers for Men Electric Body Hair Shaver for Men Groin & Ball Trimmer with 4 Guards Replaceable Ceramic Blade Heads Wet & Dry Cordless Trimmer 90-Minute Shaving Machine
- Price
- $105.04
- Rating
- 4.3/5
- Reviews
- 15,290
- Age
- 7mo ago
Philips OneBlade Intimate Electric Shaver and Intimate Trimmer for Men and Women with Extra Skin Protection 2 x SkinProtect Blades 1 x 3 mm Trimmer Attachment QP1924/30 White
- Price
- $136.41
- Rating
- 4.2/5
- Reviews
- 5,536
- Age
- 1y ago
Philips OneBlade Pro Face + Body QP6542/10 Hybrid Trimmer and Shaver with 12-Length Precision Comb Waterproof 90 Min Cordless Use
- Price
- $199.19
- Rating
- 4.4/5
- Reviews
- 345
- Age
- 1y ago
Philips Norelco OneBlade Unisex Intimate Pubic & Personal Body Groomer & Trimmer QP1924/70
- Price
- $142.51
- Rating
- 4.3/5
- Reviews
- 4,789
- Age
- 1y ago
MANSCAPED The Lawn Mower 5.0 ULTRA Groin & Body Hair Trimmer Dual-Head SkinSafe Trimmer & Foil Blades Waterproof Wet/Dry Groomer USB-C Rechargeable with Travel Case Mens Ball Shaver Black
- Price
- $394.29
- Rating
- 4.1/5
- Reviews
- 1,352
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 flat
Sellers
56
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- PHILIPS84%
- Norelco9%
- Manscaped Refining The Gentleman5%
- MANSPOT2%
- Open — no brand owns it (0%)
Philips demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Nov · busiest ÷ quietest = 6.3×
Top Philips search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- philips one blade129K/yr
- philips120K/yr
- one blade phillips25K/yr
- مكينة حلاقة مناطق حساسة24K/yr
- manscaped26K/yr
- one blade21K/yr
- electric shaver19K/yr
- oneblade16K/yr
- phillips one blade14K/yr
- philips oneblade8K/yr
What reviews say buyers love and hate about Philips
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Good Quality”
“it feels worth it”
“As advertised”
“smooth on the skin”
“Fit for use”
What buyers complain about
96% of reviews“Can break very easily”
“Not working”
“Very poor quality”
“Waste of money”
“Charger is not available”
Philips return rate & reasons
Why buyers send it back, as a share of all return requests.
1.7%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Philips questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
