Is Perfumes for Men profitable to sell on Amazon United Arab Emirates?

Flapen scores Perfumes for Men 61 out of 100 on Amazon United Arab Emirates, a Maybe. Shoppers spend $6.0M a year across 46 tracked products. Amazon counts 1 of the 2 products launched in the last year as successful launches. Search demand grew +24.1% in the last 90 days.

How competitive is the Perfumes for Men niche on Amazon United Arab Emirates?

14 brands and 73 sellers compete in Perfumes for Men on Amazon United Arab Emirates. The top 5 Perfumes for Men products take 45% of clicks, and the top 5 brands take 89%.

What do buyers complain about in Perfumes for Men?

Perfumes for Men buyers on Amazon United Arab Emirates complain most about يشم, متانة, and الجودة الشاملة. Returns run at 1.6% of orders.

When does demand for Perfumes for Men peak?

Search demand for Perfumes for Men on Amazon United Arab Emirates peaks in Nov, and the busiest month runs 2.3× the quietest.

What does it cost to enter the Perfumes for Men niche?

Perfumes for Men sells for $83.55 on average on Amazon United Arab Emirates, inside the $15 to $100 sweet spot. Listings run $25.73 to $215.79. The average product has 11,731 reviews, the count a new listing must catch up to.

Perfumes for Men

Maybe

Shoppers spend $6.0M a year here. But buyers convert on only 1.5% of searches, so Perfumes for Men is a Maybe.

Filters High Price

Flapen Score: 61
61 / 100Top 7% of 445 Beauty niches · +10 vs the category median of 51
Market size: $6.0M/yr4.7M searches / yr
90-day growth: +24.1%search demand this quarter
Competition: 45%top-5 click share · 14 brands · 73 sellers

Flapen Score

Perfumes for Men against its category

The dotted line is the Beauty average. Past it, Perfumes for Men is stronger. Inside it, weaker.

61Maybe

This niche Category average

See the method

Market

The Perfumes for Men market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Perfumes for Men 4.7M times last year and spent an estimated $6.0M. The top 5 brands take 89% of clicks. Demand peaks in Nov. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 4.7M times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.0M a year.

Searches, last 12 months: 4.7M
Growth, 90 days vs prior 90: +24.1%
Conversion, latest week: 1.5%
Market size, estimated: $6.0Ma year
Peak month: November2.3× the quietest month
Top search term: perfumes for men1.3M searches a year

02 · Price

A sale here is worth $83.55.

Listings sell for $83.55 on average, from $25.73 to $215.79. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,250 to 1,500 of them. At $83.55 that is $104K to $125K a year per listing.

Average price: $83.55inside the $15 to $100 sweet spot
Price range: $25.73–$215.79
Amazon United Arab Emirates median price: $60.52across 3,090 niches
Units sold a year: 60K–80K
Units per listing a year: 1,250–1,500
Revenue per listing a year: $104K–$125K
Returns: 1.6%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

37% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #163 within Beauty. It carries 11,731 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings: 37%
Prime listings: 98%
Out of stock, average day: 0.0%
Average rank: #163in Beauty
Average rating: 4.24 starsAmazon United Arab Emirates average 4.27 stars
Average reviews: 11,731per listing
Listings tracked: 46

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 1Amazon's first-year sales bar
Average brand age: 65 months

Products