Nail Polish

Shoppers searched for this 356K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $143K a year.

Searches, last 12 months

356K

Growth, 90 days vs prior 90

+16.6%

Conversion, latest week

2.4%

Market size, estimated

$143Ka year

Peak month

November1.4× the quietest month

Top search term

nail polish274K searches a year

Listings sell for $16.73 on average, from $5.85 to $61.18. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $16.73 that is $2K to $4K a year per listing.

Average price

$16.73inside the $15 to $100 sweet spot

Price range

$5.85–$61.18

Amazon United Arab Emirates median price

$60.52across 3,090 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.9%of orders · Amazon United Arab Emirates median 1.6%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #279 within Beauty. It carries 7,180 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#279in Beauty

Average rating

4.24 starsAmazon United Arab Emirates average 4.27 stars

Average reviews

7,180per listing

Listings tracked

67

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months