Skip to content

Mielle Rosemary Oil

Fail

The top 5 brands take 99% of clicks, so Mielle Rosemary Oil is a Fail.

Flapen Score
49
49 / 100
Ranks 275 of 445 Beauty niches · −2 vs the category median of 51
Market size
$108K/yr67K searches / yr
90-day growth
+2.0%search demand this quarter
Competition
52%top-5 click share · 6 brands · 92 sellers

Flapen Score

Mielle Rosemary Oil against its category

The dotted line is the Beauty average. Past it, Mielle Rosemary Oil is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mielle Rosemary Oil market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Mielle Rosemary Oil 67K times last year and spent an estimated $108K. The top 5 brands take 99% of clicks. Demand peaks in Aug–Sep. Flapen scores it 49 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $108K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
+2.0%
Conversion, latest week
3.3%
Market size, estimated
$108Ka year
Peak month
August2.0× the quietest month
Top search term
mielle rosemary oil30K searches a year

02 · Price

A sale here is worth $48.49.

Listings sell for $48.49 on average, from $16.05 to $93.76. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $48.49 that is $5K to $12K a year per listing.

Average price
$48.49inside the $15 to $100 sweet spot
Price range
$16.05–$93.76
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$5K–$12K
Returns
1.2%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

22% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #145 within Beauty. It carries 9,622 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
22%
Prime listings
78%
Out of stock, average day
7.4%
Average rank
#145in Beauty
Average rating
4.21 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
9,622per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Mielle Rosemary Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$9K$13K$17K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

92

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

52%

Top 20: 96%

Open market

0%

  • Mielle Organics88%
  • Botanic Hearth5%
  • NIFEISHI3%
  • ZUNYSHA2%
  • Majestic Pure1%
  • ALIVER1%
  • Open — no brand owns it (0%)

Demand

Mielle Rosemary Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.0×

Search terms

Top Mielle Rosemary Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mielle rosemary oil30K/yr
  • mielle22K/yr
  • mielle organics12K/yr
  • millie rosemary hair oil3K/yr

Reviews and returns

What reviews say buyers love and hate about Mielle Rosemary Oil

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “الجودة الشاملة”
14%of negative reviews mention “سماكة”
1.2%of orders come back
“too thick”
A buyer, on “سماكة”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Mielle Rosemary Oil questions

Answered from the same tracked data.