massage oil
Skip itA deep review moat (7,256 avg reviews) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$57.03avg listing price — sweet spot $15–$100
Price range
Great$23.80–$115.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$199K$199K/yr · 80K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad7,256.38avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Arab Emirates niche tracking, massage oil is a $199K/yr Amazon United Arab Emirates market (80K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 49/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
massage oil market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $171K–$228K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #50
- Page quality
- 0%
- Prime
- 81%
- Sponsored
- 38%
- Out of stock
- 3.6%
- Avg brand age
- 68 months
- Avg seller age
- 81 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
56
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
7%
- Majestic Pure58%
- Maple Holistics12%
- Generic8%
- Brookethorne Naturals7%
- Dude's Love5%
- Blue Nectar3%
- Open — no brand owns it (3 brands, 7%)
Demand
Weekly Amazon search volume, last 33 weeks — +2.1% search growth over the last 90 days.Top massage oil search terms
- massage oil49K/yr
- زيت مساج سكسي10K/yr
- زيت مساج للاثارة للزوجين3K/yr
- زيت مساج5K/yr
- oil massage4K/yr
- body massage oil4K/yr
- زيت مساج للزوجين قابل للاكل5K/yr
Top massage oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MAJESTIC PURE Coconut Massage Oil - Huge 236ml | Ultra-Glide Formula with Soothing Aroma | Natural Oils for Massage Therapy & Pain Relief | Suitable for All Skin Types - Men & Women
Majestic Pure$39.414.5★13,824 rev
Majestic Pure USDA Organic Sweet Almond Body Oil | Large 236 ml | 100% Pure & Natural Cold Pressed Oil Sweet Almond Oil for Skin Face Nails Hair Scalp & Massage | 236 ml
Majestic Pure$33.034.4★8,839 rev
Sensual Massage Oil for Couples - No Stain Lavender Massage Oil for Massage Therapy and Relaxing Massage Oil with Sweet Almond Oil for Skin - Anti Aging Moisturizer and Natural Body Oil for Dry Skin
Maple Holistics$86.154.1★37,561 rev
MAJESTIC PURE Arnica Sore Muscle Massage Oil for Body - Best Natural Therapy with Lavender and Chamomile Essential Oils - Warming Relaxing Massaging Joint Pain Relief Support - 8 fl. oz
Majestic Pure$78.154.4★6,084 rev
Passion Sensual Massage Oil for Intimate Moments & Enhanced Stimulation. All Natural Tropical Paradise Scent with Almond & Jojoba Oil. Ideal for Full Body & Muscle Massage for Women & Men - 8 oz
Brookethorne Naturals$115.324.5★8,118 rev
Newest
by launch date
Pretty Be Aromatherapy Relaxing Massage Oil Lavender Essential Oil 500ml Soothing & Purifying Body Massage Oil Lightweight Fast-Absorbing Blend for Soft Skin Feel Home & Spa Use
Generic$23.800 rev
Magic Glow Lemon Grass Massage Oil Aromatherapy Skin Nourishing and Relaxing 500 ml
Generic$33.030 rev
Lavender Body Massage Oil 3.78Liters
Generic$50.824 rev
Majestic Pure USDA Organic Sweet Almond Body Oil | Large 236 ml | 100% Pure & Natural Cold Pressed Oil Sweet Almond Oil for Skin Face Nails Hair Scalp & Massage | 236 ml
Majestic Pure$33.038,839 rev
Majestic Pure Organic Jojoba Oil - Large 236 ML | 100% Pure and Natural Cold-Pressed | Moisturizing for Skin Care Massage Hair Care and to Dilute Essential Oils
Majestic Pure$43.848,839 rev
Trending
90-day click momentumPretty Be Aromatherapy Relaxing Massage Oil Lavender Essential Oil 500ml Soothing & Purifying Body Massage Oil Lightweight Fast-Absorbing Blend for Soft Skin Feel Home & Spa Use
Generic$23.800.0★
Blue Nectar Body Oil for Women & Men | Bath & Body Massage Oil with Ashwagandha & Natural Jasmine Oil | Plant Based Aromatherapy (8 Herbs 100ml)
Blue Nectar$50.994.2★
Magic Glow Lemon Grass Massage Oil Aromatherapy Skin Nourishing and Relaxing 500 ml
Generic$33.030.0★
MAJESTIC PURE Lavender Massage Oil For Men and Women - Great For Calming Soothing and to Relax - Blend of Natural Oils For Therapeutic Massaging and Aromatherapy - 8 fl oz.
Majestic Pure$74.364.5★
Sensual Massage Oil for Couples - No Stain Lavender Massage Oil for Massage Therapy and Relaxing Massage Oil with Sweet Almond Oil for Skin - Anti Aging Moisturizer and Natural Body Oil for Dry Skin
Maple Holistics$86.154.1★
What buyers say about massage oil
What buyers praise and complain about, mined from review topics.What buyers love
“Good product”
“Nice smell”
“this is the best one easy to apply”
“Very calming”
“Makes your hair smooth and straight”
“I love how quickly it absorbs, leaving my skin smooth, hydrated, and naturally radiant”
“Leaves Skin Soft, Hydrated and Relaxed”
“Oil is great”
“.it is light and not heavy”
“it works well for massages”
What buyers complain about
“No smell”
“Not as advertised”
“Not edible”
“1 out of 2 pumps did not work that time”
“Terrible oil”
“Absolutely terrible oil...this is clearly incorrectly marketed as as coconut oil when in fact coconut oil is the third ingredient, sunflower seed oil and soybean oil are the first two ingredients, I would never knowingly put these on my body”
Top return reasons
Common questions
- Is massage oil profitable to sell on Amazon United Arab Emirates?
- The niche generates $199K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.1%. Flapen's verdict: Skip it (49/100).
- How competitive is the massage oil niche?
- 9 brands and 56 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in massage oil?
- Top complaints mined from reviews: يشم, المنتج المعلن عنه مقابل المنتج الفعلي, المحتوى الغذائي. The return rate is 0.8%.
- What does it cost to enter the massage oil niche?
- Listings span $23.80–$115.32; the average listing price is $57.03 (sweet spot $15–$100). The average incumbent carries 7,256 reviews — the moat a new listing must climb.