Makeup Set
MaybeThe average product has only 342 reviews. But buyers convert on only 0.8% of searches, so Makeup Set is a Maybe.
- Flapen Score
- 52 / 100Top 45% of 445 Beauty niches · +1 vs the category median of 5152
- Market size
- $172K/yr227K searches / yr
- 90-day growth
- +3.4%search demand this quarter
- Competition
- 37%top-5 click share · 27 brands · 74 sellers
Flapen Score
Makeup Set against its category
The dotted line is the Beauty average. Past it, Makeup Set is stronger. Inside it, weaker.
Market
The Makeup Set market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Makeup Set 227K times last year and spent an estimated $172K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
0.8% of searches ended in a purchase last week.
Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $172K a year.
- Searches, last 12 months
- 227K
- Growth, 90 days vs prior 90
- +3.4%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $172Ka year
- Peak month
- December1.7× the quietest month
- Top search term
- makeup set90K searches a year
02 · Price
A sale here is worth $99.38.
Listings sell for $99.38 on average, from $17.48 to $274.95. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $99.38 that is $0 to $10K a year per listing.
- Average price
- $99.38inside the $15 to $100 sweet spot
- Price range
- $17.48–$274.95
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 2.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #63 within Beauty. It carries 342 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 86%
- Out of stock, average day
- 10.8%
- Average rank
- #63in Beauty
- Average rating
- 4.34 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 342per listing
- Listings tracked
- 49
04 · Newcomers
Amazon counts 2 of last year's 15 launches as successful.
15 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Makeup Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Miss Rose (331Y) - M 54 Colour All In One Gift Makeup Kit Set Include Eyeshadow Facial Blusher Eyebrow Powder Face Concealer Eyeliner Pencil And A Mirror Makeup For Women Full Kit(331Y)
- Price
- $131.81
- Rating
- 4.5/5
- Reviews
- 1,246
- Age
- 4y ago

Fenshine Makeup Set Make Up Starter Kit With Storage Bag Portable Travel Make Up Palette Eyeshadow Foundation Lip Gloss for Teenage & Adults (Type B)
- Price
- $85.50
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 3y ago

Miss Young Professional Makeup Kit Sets - Wide Range Of Combinations To Chose From! (Set of 51 Pcs)
- Price
- $115.06
- Rating
- 3.8/5
- Reviews
- 46
- Age
- 4y ago

Miss Young Professional Makeup Kit Sets - Wide Range Of Combinations To Chose From! (Set of 42 Pcs)
- Price
- $111.49
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 5y ago

Revolution Makeup Advent Calendar 2025 24 Beauty Must-haves Gift Set with Lip Gloss Highlighter Blush Brushes & Mascara Vegan and Cruelty Free
- Price
- $185.40
- Rating
- 4.6/5
- Reviews
- 1,170
- Age
- 11mo ago
Trending
90-day click momentum
KIKO Milano Snow-Kissed Holiday Timeless Look Makeup Gift Set Makeup Gift Set: Volume Mascara Eyeliner Eyeshadow Palette Lip Gloss and Lipstick
- Price
- $274.95
- Rating
- 4.8/5
- Reviews
- 127
- Age
- 5mo ago

LBOYLOVE All-in-one Makeup Gift Sets | Full Make up Kit for Women Girls Xmas Essential Bundle Include Eyeshadow Palette Lipstick Blush Concealer Face Powder Eyeliner Lipgloss Mascara Eyebrow Pencil
- Price
- $50.00
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

osya All-in-One Complete Makeup Kit with Portable Case - Professional & Beginner-Friendly Beauty Set 126 Cosmetics & Tools (Foundation Eyeshadow Lipstick Highlighter) in Leopard Print Gift Box
- Price
- $228.23
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Technic Enamoured Makeup Super Save Set ! 8 Piece Full Face Kit Complete Cosmetics Gift Set with Eyeshadow Lipstick Blush Highlighter Mascara Full Size Vegan Cruelty Free Makeup Set
- Price
- $55.03
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 4mo ago

Daroge Professional Makeup Kit Sets - Wide Range Of Combinations To Chose From! (Set of 75 Pcs)
- Price
- $263.03
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2y ago
Newest
by launch date
Technic Enamoured Makeup Super Save Set ! 8 Piece Full Face Kit Complete Cosmetics Gift Set with Eyeshadow Lipstick Blush Highlighter Mascara Full Size Vegan Cruelty Free Makeup Set
- Price
- $55.03
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 4mo ago

KIKO Milano Snow-Kissed Holiday Timeless Look Makeup Gift Set Makeup Gift Set: Volume Mascara Eyeliner Eyeshadow Palette Lip Gloss and Lipstick
- Price
- $274.95
- Rating
- 4.8/5
- Reviews
- 127
- Age
- 5mo ago

osya All-in-One Complete Makeup Kit with Portable Case - Professional & Beginner-Friendly Beauty Set 126 Cosmetics & Tools (Foundation Eyeshadow Lipstick Highlighter) in Leopard Print Gift Box
- Price
- $228.23
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

LBOYLOVE All-in-one Makeup Gift Sets | Full Make up Kit for Women Girls Xmas Essential Bundle Include Eyeshadow Palette Lipstick Blush Concealer Face Powder Eyeliner Lipgloss Mascara Eyebrow Pencil
- Price
- $50.00
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

KIKO Milano Snow-Kissed Holiday Mountain Buddies Make Up Gift Set Makeup Gift Set: 3D Hydra Lip Gloss and Mascara with Volume Effect
- Price
- $110.51
- Rating
- 4.8/5
- Reviews
- 161
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
27 falling
Sellers
74
Top-5 brand share
63%
Top 20: 97%
Top-5 click share
37%
Top 20: 75%
Open market
32%
- fenshine17%
- Miss Rose16%
- Miss Young14%
- Kiko Milano11%
- Revolution Beauty London5%
- CP TRENDIES5%
Demand
Makeup Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
Search terms
Top Makeup Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- makeup set90K/yr
- makeup kit39K/yr
- make up set27K/yr
- makeup gift set14K/yr
- makeup kit for women19K/yr
- make up kit8K/yr
- makeup sets7K/yr
- makeup set for women7K/yr
- makeup set box3K/yr
- make up kit for women7K/yr
Reviews and returns
What reviews say buyers love and hate about Makeup Set
We read the reviews and the return reasons for every product selling here.
“Everything inside looks so small like kids toys”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Makeup Set questions
Answered from the same tracked data.









