Makeup Remover Wipes
MaybeAn estimated 0.3% of orders come back. But the average product has 7,034 reviews to catch up to, so Makeup Remover Wipes is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 445 Beauty niches · +8 vs the category median of 5159
- Market size
- $230K/yr72K searches / yr
- 90-day growth
- +46.6%search demand this quarter
- Competition
- 59%top-5 click share · 10 brands · 64 sellers
Flapen Score
Makeup Remover Wipes against its category
The dotted line is the Beauty average. Past it, Makeup Remover Wipes is stronger. Inside it, weaker.
Market
The Makeup Remover Wipes market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Makeup Remover Wipes 72K times last year and spent an estimated $230K. The top 5 brands take 86% of clicks. Demand peaks in Jun. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 10.1% of those searches ended in a purchase.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. An estimated 10.1% of those searches ended in a purchase. Searches in the last 90 days moved +46.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $230K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- +46.6%
- Conversion, latest week
- 10.1%
- Market size, estimated
- $230Ka year
- Peak month
- June1.6× the quietest month
- Top search term
- makeup remover wipes23K searches a year
02 · Price
A sale here is worth $31.81.
Listings sell for $31.81 on average, from $11.51 to $93.54. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $31.81 that is $3K to $8K a year per listing.
- Average price
- $31.81inside the $15 to $100 sweet spot
- Price range
- $11.51–$93.54
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 0.3%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #88 within Beauty. It carries 7,034 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 100%
- Out of stock, average day
- 8.1%
- Average rank
- #88in Beauty
- Average rating
- 4.51 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 7,034per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Makeup Remover Wipes products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Neutrogena Makeup Remover Face Wipes Deep Clean oil-free wipes that are infused with a light cleansing lotion to effectively remove all types of makeup from face and eyes Pack Of 25 Wipes
- Price
- $25.56
- Rating
- 4.6/5
- Reviews
- 526
- Age
- 7y ago

Neutrogena Makeup Remover Face Wipes Hydro Boost Cleansing soft wipes with a fresh cleansing lotion to instantly remove make-up and impurities Pack Of 25 Wipes
- Price
- $25.81
- Rating
- 4.5/5
- Reviews
- 336
- Age
- 7y ago

Cool & Cool Cleansing & Make Up Remover Wipes 33s (Pack of 3) - Deep Cleans Unclogs Pores Moisturizes - 99 Wipes
- Price
- $18.37
- Rating
- 4.6/5
- Reviews
- 129
- Age
- 7y ago

NIVEA 3in1 Caring Cleansing Wipes Dry Skin (25 Wipes) Plant-Based Makeup Remover Wipes Face Wipes for Dry Skin Gentle yet Effective Makeup Removal
- Price
- $21.55
- Rating
- 4.6/5
- Reviews
- 2,429
- Age
- 3y ago

Neutrogena Makeup Remover Cleansing Towelette Singles Daily Face Wipes To Remove Dirt Oil Makeup & Waterproof Mascara Individually Wrapped 20 Count (Pack of 2)
- Price
- $93.54
- Rating
- 4.8/5
- Reviews
- 991
- Age
- 7y ago
Trending
estimated 90-day click momentum
Swiss Beauty Daily Essentials Makeup Remover Cleansing Wet Wipes Shade- Green 25 Pcs
- Price
- $17.65
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 5mo ago

Neutrogena Makeup Remover Face Wipes Hydro Boost Cleansing soft wipes with a fresh cleansing lotion to instantly remove make-up and impurities Pack Of 25 Wipes
- Price
- $25.81
- Rating
- 4.5/5
- Reviews
- 336
- Age
- 7y ago

Johnsons Extra-Sensitive Cleansing Facial Micellar Wipes Pack of 25 Gentle Waterproof Makeup Remover Wipes Suitable for All Skin Types Soft and Effective Skincare Solution
- Price
- $24.51
- Rating
- 4.3/5
- Reviews
- 60
- Age
- 4y ago

Neutrogena Makeup Remover Cleansing Towelettes Daily Cleansing Face Wipes to Remove Waterproof Makeup and Mascara Alcohol-Free Value Twin Pack 25 count 2 Pack
- Price
- $63.92
- Rating
- 4.8/5
- Reviews
- 116,124
- Age
- 11y ago

Swiss Beauty Clean & Glow Makeup Remover Wipes | With Green Tea And Calendula Extracts| Cleansing And Hydrating Facial Wipes| 30 Wipes
- Price
- $21.37
- Rating
- 4.4/5
- Reviews
- 1,239
- Age
- 3y ago
Newest
by launch date
Swiss Beauty Daily Essentials Makeup Remover Cleansing Wet Wipes Shade- Green 25 Pcs
- Price
- $17.65
- Rating
- 4.2/5
- Reviews
- 25
- Age
- 5mo ago

200Pcs Pre-Moistened Face Makeup Remover Wipes All-In-One Facial Cleansing & Hydrating No-rinse Makeup Remover Wipes Alcohol-Free Gentle Formula for Sensitive Skin Quick & Easy Makeup Removal
- Price
- $35.77
- Rating
- 4.0/5
- Reviews
- 36
- Age
- 1y ago

Whistle Wellness Disposable Face Towel - Soft Biobased Super Absorbent Face Towels - 1012 Dry Face Wipes for Sensitive Skin - Makeup Remover Face Wipes - Resealable Box - 50 Count (1 Pack)
- Price
- $49.17
- Rating
- 4.6/5
- Reviews
- 197
- Age
- 2y ago

Swiss Beauty Clean & Glow Makeup Remover Wipes | With Green Tea And Calendula Extracts| Cleansing And Hydrating Facial Wipes| 30 Wipes
- Price
- $21.37
- Rating
- 4.4/5
- Reviews
- 1,239
- Age
- 3y ago

NIVEA 3in1 Caring Cleansing Wipes Dry Skin (25 Wipes) Plant-Based Makeup Remover Wipes Face Wipes for Dry Skin Gentle yet Effective Makeup Removal
- Price
- $21.55
- Rating
- 4.6/5
- Reviews
- 2,429
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
64
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 100%
Open market
8%
- Neutrogena51%
- NIVEA9%
- Cool & Cool9%
- Johnson & Johnson9%
- Johnson's7%
- TERRIFI6%
- Open — no brand owns it (4 brands, 8%)
Demand
Makeup Remover Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 1.6×
Search terms
Top Makeup Remover Wipes search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- makeup remover wipes23K/yr
- makeup wipes11K/yr
- make up remover wipes10K/yr
- face wipes9K/yr
- neutrogena makeup remover wipes9K/yr
- make up wipes4K/yr
- neutrogena deep clean makeup remover3K/yr
- facial wipes3K/yr
Reviews and returns
What reviews say buyers love and hate about Makeup Remover Wipes
We read the reviews and the return reasons for every product selling here.
“but for take off all make up its not enough”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Makeup Remover Wipes questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









