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Loreal Hair Mask

Maybe

Returns run at only 1.7% of orders. But the top 5 brands take 100% of clicks, so Loreal Hair Mask is a Maybe.

Flapen Score
50
50 / 100
Ranks 247 of 445 Beauty niches · −1 vs the category median of 51
Market size
$315K/yr122K searches / yr
90-day growth
+27.9%search demand this quarter
Competition
53%top-5 click share · 2 brands · 22 sellers

Flapen Score

Loreal Hair Mask against its category

The dotted line is the Beauty average. Past it, Loreal Hair Mask is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Loreal Hair Mask market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Loreal Hair Mask 122K times last year and spent an estimated $315K. All 2 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $315K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
+27.9%
Conversion, latest week
2.6%
Market size, estimated
$315Ka year
Peak month
May3.6× the quietest month
Top search term
loreal hair mask32K searches a year

02 · Price

A sale here is worth $97.53.

Listings sell for $97.53 on average, from $18.43 to $181.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $97.53 that is $10K to $24K a year per listing.

Average price
$97.53inside the $15 to $100 sweet spot
Price range
$18.43–$181.68
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$10K–$24K
Returns
1.7%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,213 within Beauty. It carries 3,369 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#1,213in Beauty
Average rating
4.36 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
3,369per listing
Listings tracked
28

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
76 months

Products

Top Loreal Hair Mask products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

$0$13K$25K$38K$50K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

0%

  • L'Oréal Professionnel Paris92%
  • L'Oreal Paris8%
  • Open — no brand owns it (0%)

Demand

Loreal Hair Mask search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.6×

Search terms

Top Loreal Hair Mask search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • loreal hair mask32K/yr
  • loreal professional shampoo21K/yr
  • loreal professional22K/yr
  • absolute repair loreal14K/yr
  • loreal absolut repair13K/yr
  • loreal mask10K/yr
  • loreal professional mask5K/yr
  • loreal absolute repair shampoo5K/yr

Reviews and returns

What reviews say buyers love and hate about Loreal Hair Mask

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “الجودة الشاملة”
33%of negative reviews mention “رطب/جاف”
1.7%of orders come back
“become very very dry”
A buyer, on “رطب/جاف”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Loreal Hair Mask questions

Answered from the same tracked data.