lip stain
Worth a lookShows beatable incumbent ratings (4.0★), but soft demand (-6.1% this quarter) keeps it on the watch list.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$48.79avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Good$10.70–$125.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay$209K$209K/yr · 211K searches
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Brand share
Okay90%top-5 brand share — brands hold most of the demand
Review moat
Bad6,810.21avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Arab Emirates niche tracking, lip stain is a $209K/yr Amazon United Arab Emirates market (211K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Worth a look — 52/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
lip stain market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $195K–$244K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #27
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 59%
- Out of stock
- 11.3%
- Avg brand age
- 40 months
- Avg seller age
- 77 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
53
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
46%
Top 20: 82%
Open market
8%
- NYX PROFESSIONAL MAKEUP40%
- Wonderskin31%
- Essence Cosmetics9%
- SHEGLAM6%
- Erinde3%
- Sacheu2%
- Open — no brand owns it (6 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -6.1% search growth over the last 90 days.Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.5×
Top lip stain search terms
- lip stain73K/yr
- nyx lip stain58K/yr
- wonderskin lip stain22K/yr
- wonderskin10K/yr
- lip stain peel off14K/yr
- peel off lip stain12K/yr
- lip tint peel off8K/yr
- nyx lip iv9K/yr
- lip liner stain5K/yr
Top lip stain products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NYX Professional Makeup Lip IV Hydrating Gloss Stain Lip Gloss Up to 12HR Hydration High Pigment Wet Shine Finish Drippin In Rose
NYX PROFESSIONAL MAKEUP$30.764.3★13,286 rev
Wonderskin Wonderblading Lip Masque
Wonderskin$104.353.9★12,957 rev
Wonderskin Wonder Blading Lip Stain Peel Off Masque - Long Lasting Waterproof and Transfer Proof Nude Lip Tint Matte Finish Peel Off Lip Stain (Lovely Masque)
Wonderskin$104.173.7★2,590 rev
essence line n STAIN! Tattoo Lip Liner No. 02 Brown Long-Lasting Defining Colouring Effect Colour-Intensive Vegan No Perfume No Alcohol No Parabens Pack of 1 (2.5 ml)
Essence Cosmetics$10.704.0★1,421 rev
NYX Professional Makeup Lip Lingerie Lip Liner Stain Seamless All Day Stain Waterproof Up All Night
NYX PROFESSIONAL MAKEUP$39.444.0★2,061 rev
Newest
by launch date
2-in-1 Peel Off Lip Stain & Lipstick Set for Women Rose Pink Lip Liner + Peach Metallic Lipstick Long Lasting Waterproof Transfer-Proof Kiss-Proof Lip Tint with Hyaluronic Acid & Vitamin E
SKE.$46.334 rev
Erinde Lip Liner Tint Peel Off with Tweezers Long Lasting Matte Lip Pencil Waterproof & Sweatproof Lip Stain Peel Off Set High-Pigment Lip Stain for Women Non-Stick Cup Lip Pen #3
Erinde$18.223 rev
Erinde Lip Gloss Peel Off Long Lasting Matte Lipstick Waterproof & Sweatproof Lip Stain Plumping Lip Glow and Lovely Lip Tint for Women Non-Stick Cup Makeup 09
Erinde$18.643 rev
SHEGLAM Fall In Line Peel Off Lip Liner Stain Long Lasting Transfer-proof Nude Lip Tint-Pinky Promise
SHEGLAM$39.87590 rev
NYX Professional Makeup Lip Lingerie Lip Liner Stain Seamless All Day Stain Waterproof Up All Night
NYX PROFESSIONAL MAKEUP$39.442,061 rev
Trending
90-day click momentumErinde Lip Gloss Peel Off Long Lasting Matte Lipstick Waterproof & Sweatproof Lip Stain Plumping Lip Glow and Lovely Lip Tint for Women Non-Stick Cup Makeup 09
Erinde$18.642.5★
Erinde Lip Liner Tint Peel Off with Tweezers Long Lasting Matte Lip Pencil Waterproof & Sweatproof Lip Stain Peel Off Set High-Pigment Lip Stain for Women Non-Stick Cup Lip Pen #3
Erinde$18.223.0★
SHEGLAM Fall In Line Peel Off Lip Liner Stain Long Lasting Transfer-proof Nude Lip Tint-Pinky Promise
SHEGLAM$39.874.1★
2-in-1 Peel Off Lip Stain & Lipstick Set for Women Rose Pink Lip Liner + Peach Metallic Lipstick Long Lasting Waterproof Transfer-Proof Kiss-Proof Lip Tint with Hyaluronic Acid & Vitamin E
SKE.$46.335.0★
Wonderskin 360 Contour Lip Liner Pencil - Nourishing Lip Liners Long Lasting Waterproof and Transfer-Proof Lipliners Pencil (Saddle)
Wonderskin$125.034.0★
What buyers say about lip stain
What buyers praise and complain about, mined from review topics.What buyers love
“Good color”
“Easy to apply”
“its smooth to apply”
“It stays on for a good amount of time”
“Good and affordable”
“Good quality”
“The texture is smooth”
“more defined without feeling dry at all”
“Amazing long-lasting stain”
“will stick with adore”
What buyers complain about
“Not good colour dosnt stay”
“bad smell”
“so I can't tell if it had already been used”
“it burns my lips”
“it was used before as the cap of product have liquid stain on”
“it expired and when i put it it give me acne on my lips”
“It only brings out water”
“Total waisted of money”
“Just mediocre”
“it is not long lasting at all”
Top return reasons
Common questions
- Is lip stain profitable to sell on Amazon United Arab Emirates?
- The niche generates $209K/yr across 39 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is -6.1%. Flapen's verdict: Worth a look (52/100).
- How competitive is the lip stain niche?
- 12 brands and 53 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in lip stain?
- Top complaints mined from reviews: لون, يشم, حالة المنتج. The return rate is 1.2%.
- When does demand for lip stain peak?
- Demand peaks in Jan–Feb–Mar; the busiest month runs 2.5× the quietest.
- What does it cost to enter the lip stain niche?
- Listings span $10.70–$125.03; the average listing price is $48.79 (sweet spot $15–$100). The average incumbent carries 6,810 reviews — the moat a new listing must climb.