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Korean Moisturizer

Maybe

Returns run at only 0.9% of orders. But the top 5 brands take 95% of clicks, so Korean Moisturizer is a Maybe.

Flapen Score
58
58 / 100
Top 16% of 445 Beauty niches · +7 vs the category median of 51
Market size
$2.0M/yr753K searches / yr
90-day growth
+27.6%search demand this quarter
Competition
71%top-5 click share · 8 brands · 66 sellers

Flapen Score

Korean Moisturizer against its category

The dotted line is the Beauty average. Past it, Korean Moisturizer is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Korean Moisturizer market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Korean Moisturizer 753K times last year and spent an estimated $2.0M. The top 5 brands take 95% of clicks. Demand peaks in Feb–Jun–Jul. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 753K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months
753K
Growth, 90 days vs prior 90
+27.6%
Conversion, latest week
4.8%
Market size, estimated
$2.0Ma year
Peak month
June2.4× the quietest month
Top search term
dr althea 345 relief cream146K searches a year

02 · Price

A sale here is worth $55.77.

Listings sell for $55.77 on average, from $33.65 to $114.89. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $55.77 that is $167K to $223K a year per listing.

Average price
$55.77inside the $15 to $100 sweet spot
Price range
$33.65–$114.89
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
30K–40K
Units per listing a year
3,000–4,000
Revenue per listing a year
$167K–$223K
Returns
0.9%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

40% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #160 within Beauty. It carries 5,880 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
87%
Out of stock, average day
0.0%
Average rank
#160in Beauty
Average rating
4.44 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
5,880per listing
Listings tracked
15

04 · Newcomers

Amazon counts 8 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
46 months

Products

Top Korean Moisturizer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

$0$203K$407K$610K$813K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

8 rising

Sellers

66

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

4%

  • Dr.Althea76%
  • PURITO9%
  • Beauty of Joseon4%
  • ANUA3%
  • Generic3%
  • medicube2%
  • Open — no brand owns it (2 brands, 4%)

Demand

Korean Moisturizer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Feb, Jun, Jul · busiest ÷ quietest = 2.4×

Search terms

Top Korean Moisturizer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dr althea 345 relief cream146K/yr
  • 345 relief cream114K/yr
  • dr althea71K/yr
  • 345 relief cream dr.althea43K/yr
  • 34547K/yr
  • purito46K/yr
  • anua pdrn21K/yr
  • purito moisturizer27K/yr
  • beauty of joseon moisturizer28K/yr
  • 345 cream25K/yr

Reviews and returns

What reviews say buyers love and hate about Korean Moisturizer

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “الجودة الشاملة”
15%of negative reviews mention “رطب/جاف”
0.9%of orders come back
“Not moisturizing enough”
A buyer, on “رطب/جاف”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Korean Moisturizer questions

Answered from the same tracked data.