Kajal for Women
MaybeReturns run at only 0.8% of orders. But shoppers spend only $84K a year here, so Kajal for Women is a Maybe.
- Flapen Score
- 57 / 100Top 20% of 445 Beauty niches · +6 vs the category median of 5157
- Market size
- $84K/yr83K searches / yr
- 90-day growth
- +15.8%search demand this quarter
- Competition
- 46%top-5 click share · 14 brands · 92 sellers
Flapen Score
Kajal for Women against its category
The dotted line is the Beauty average. Past it, Kajal for Women is stronger. Inside it, weaker.
Market
The Kajal for Women market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Kajal for Women 83K times last year and spent an estimated $84K. The top 5 brands take 79% of clicks. Demand peaks in Nov. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
5.4% of searches ended in a purchase last week.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- +15.8%
- Conversion, latest week
- 5.4%
- Market size, estimated
- $84Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- kajal for women35K searches a year
02 · Price
A sale here is worth $18.59.
Listings sell for $18.59 on average, from $4.24 to $41.67. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $18.59 that is $2K to $5K a year per listing.
- Average price
- $18.59inside the $15 to $100 sweet spot
- Price range
- $4.24–$41.67
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.8%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #108 within Beauty. It carries 10,183 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 96%
- Out of stock, average day
- 1.9%
- Average rank
- #108in Beauty
- Average rating
- 4.12 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 10,183per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Kajal for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Maybelline New York Colossal Eyeliner with Argan Oil Matte Black Pencil
- Price
- $8.92
- Rating
- 4.2/5
- Reviews
- 4,081
- Age
- 7y ago

LAKMÉ Eyeconic Black Kajal Matte Kohl Liner in a Twist Up Pencil - Waterproof Smudge Proof & Long Lasting Eye Makeup 0.35 g Twin Pack
- Price
- $24.05
- Rating
- 4.3/5
- Reviews
- 5,816
- Age
- 4y ago

Essence Kajal eye pencil 01 Black
- Price
- $4.24
- Rating
- 4.0/5
- Reviews
- 6,114
- Age
- 12y ago

FACESCANADA Magneteyes Kajal - Black 0.35g | 24 Hr Long Stay | One Stroke Smooth Glide | Waterproof Smudgeproof & Fadeproof | Deep Matte Finish | Enriched With Almond Oil & Vitamin E
- Price
- $16.52
- Rating
- 4.1/5
- Reviews
- 26,086
- Age
- 11y ago

Maybelline New York Colossal Kajal Black 0.35g
- Price
- $18.67
- Rating
- 4.2/5
- Reviews
- 41,354
- Age
- 9y ago
Trending
90-day click momentum
Lotus Natural Kajal (100% Natural & Safe)
- Price
- $11.22
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 1y ago

Sotrue Dark Spell Kohl Kajal Pencil with Sharpener | Smudgeproof 24 Hours Long Stay | One Swipe Application | Matte Finish |1.5 gm
- Price
- $24.41
- Rating
- 4.0/5
- Reviews
- 714
- Age
- 11mo ago

SWISS BEAUTY You & Eye Power Black Pencil Kajal | Waterproof & Smudge-Proof | 24 Hour Stay | Matte Finish Black Kajal | 0.30gm
- Price
- $19.42
- Rating
- 4.0/5
- Reviews
- 818
- Age
- 1y ago

Maybelline New York Waterproof Eyeliner Long-lasting Intense Colour No Smudging and No Fading Tattoo Gel Liner 900 Deep Onyx
- Price
- $17.10
- Rating
- 4.2/5
- Reviews
- 16,876
- Age
- 7y ago

Essence Long Lasting Eye Pencil 01 Black Fever
- Price
- $6.17
- Rating
- 4.2/5
- Reviews
- 9,968
- Age
- 12y ago
Newest
by launch date
Sotrue Dark Spell Kohl Kajal Pencil with Sharpener | Smudgeproof 24 Hours Long Stay | One Swipe Application | Matte Finish |1.5 gm
- Price
- $24.41
- Rating
- 4.0/5
- Reviews
- 714
- Age
- 11mo ago

SWISS BEAUTY You & Eye Power Black Pencil Kajal | Waterproof & Smudge-Proof | 24 Hour Stay | Matte Finish Black Kajal | 0.30gm
- Price
- $19.42
- Rating
- 4.0/5
- Reviews
- 818
- Age
- 1y ago

Lotus Natural Kajal (100% Natural & Safe)
- Price
- $11.22
- Rating
- 3.7/5
- Reviews
- 6
- Age
- 1y ago

RENEE Midnight Kohl Kajal Pencil - Waterproof Smudgeproof With Sharpener - 24 Hours Long Stay - Darkest Black - One Swipe Application - Vitamin E Olive Oil and Castor Oil - 1.5 Gm Matte Finish
- Price
- $28.09
- Rating
- 4.0/5
- Reviews
- 10,926
- Age
- 2y ago

RENEE Hard Black Kajal Pen | 24 Hrs Stay Long Lasting Super Black Kajal Pencil 0.35gm Matte Finish Rich Color Payoff Smudge & Water Proof with One Swipe Application Formula
- Price
- $20.89
- Rating
- 4.1/5
- Reviews
- 3,336
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
92
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
46%
Top 20: 92%
Open market
17%
- MAYBELLINE33%
- LAKMÉ21%
- Essence Cosmetics10%
- FACESCANADA8%
- RENEE7%
- Lotus4%
- Open — no brand owns it (8 brands, 17%)
Demand
Kajal for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.7×
Search terms
Top Kajal for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kajal for women35K/yr
- kajal34K/yr
- kajal for women smudge proof5K/yr
- kajal smudge proof9K/yr
Reviews and returns
What reviews say buyers love and hate about Kajal for Women
We read the reviews and the return reasons for every product selling here.
“Not Smudge proof”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kajal for Women questions
Answered from the same tracked data.









