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Jojoba Oil

Maybe

Products sell for $32.49 on average, inside the sweet spot. But the average product has 15,835 reviews to catch up to, so Jojoba Oil is a Maybe.

Flapen Score
50
50 / 100
Ranks 247 of 445 Beauty niches · −1 vs the category median of 51
Market size
$223K/yr109K searches / yr
90-day growth
-10.8%search demand this quarter
Competition
75%top-5 click share · 11 brands · 47 sellers

Flapen Score

Jojoba Oil against its category

The dotted line is the Beauty average. Past it, Jojoba Oil is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Jojoba Oil market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Jojoba Oil 109K times last year and spent an estimated $223K. The top 5 brands take 78% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

6.3% of searches ended in a purchase last week.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $223K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-10.8%
Conversion, latest week
6.3%
Market size, estimated
$223Ka year
Peak month
February1.5× the quietest month
Top search term
jojoba oil62K searches a year

02 · Price

A sale here is worth $32.49.

Listings sell for $32.49 on average, from $13.13 to $65.67. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $32.49 that is $8K to $16K a year per listing.

Average price
$32.49inside the $15 to $100 sweet spot
Price range
$13.13–$65.67
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
1.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Beauty. It carries 15,835 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#31in Beauty
Average rating
4.37 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
15,835per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Jojoba Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

$0$22K$45K$67K$89K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

47

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

15%

  • Majestic Pure36%
  • Nigwedete12%
  • NOW12%
  • Cliganic9%
  • Difeel9%
  • SANOOR7%
  • Open — no brand owns it (5 brands, 15%)

Demand

Jojoba Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Jojoba Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jojoba oil62K/yr
  • jojoba oil for hair19K/yr
  • زيت الجوجوبا8K/yr
  • jojoba oil for face8K/yr
  • زيت جوجوبا5K/yr
  • jojoba oil for skin3K/yr
  • زيت الجوجوبا للشعر3K/yr

Reviews and returns

What reviews say buyers love and hate about Jojoba Oil

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “الجودة الشاملة”
33%of negative reviews mention “زيتي/دهني”
1.1%of orders come back
“20% oil”
A buyer, on “زيتي/دهني”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Jojoba Oil questions

Answered from the same tracked data.