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Heat Protection Spray for Hair

Maybe

Returns run at only 0.7% of orders. But the average product has 8,911 reviews to catch up to, so Heat Protection Spray for Hair is a Maybe.

Flapen Score
55
55 / 100
Top 30% of 445 Beauty niches · +4 vs the category median of 51
Market size
$686K/yr274K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
49%top-5 click share · 14 brands · 66 sellers

Flapen Score

Heat Protection Spray for Hair against its category

The dotted line is the Beauty average. Past it, Heat Protection Spray for Hair is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Heat Protection Spray for Hair market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Heat Protection Spray for Hair 274K times last year and spent an estimated $686K. The top 5 brands take 79% of clicks. Demand peaks in Jun. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $686K a year.

Searches, last 12 months
274K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
4.2%
Market size, estimated
$686Ka year
Peak month
June1.7× the quietest month
Top search term
heat protection spray for hair134K searches a year

02 · Price

A sale here is worth $59.42.

Listings sell for $59.42 on average, from $20.20 to $149.80. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $59.42 that is $30K to $45K a year per listing.

Average price
$59.42inside the $15 to $100 sweet spot
Price range
$20.20–$149.80
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$30K–$45K
Returns
0.7%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

46% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #49 within Beauty. It carries 8,911 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#49in Beauty
Average rating
4.48 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
8,911per listing
Listings tracked
28

04 · Newcomers

Amazon counts 4 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
55 months

Products

Top Heat Protection Spray for Hair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

$0$27K$55K$82K$110K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

66

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

49%

Top 20: 92%

Open market

17%

  • TRESemmé44%
  • L'Oreal Paris17%
  • CHI8%
  • Bare Anatomy7%
  • OGX4%
  • KÉRASTASE4%
  • Open — no brand owns it (8 brands, 17%)

Demand

Heat Protection Spray for Hair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KBlack Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.7×

Search terms

Top Heat Protection Spray for Hair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heat protection spray for hair134K/yr
  • heat protectant39K/yr
  • tresemme heat protection spray20K/yr
  • hair heat protection spray17K/yr
  • hair protection spray from heat18K/yr
  • heat protectant for hair13K/yr
  • heat protection spray6K/yr
  • heat protection7K/yr
  • hair heat protection7K/yr
  • heat protector4K/yr

Reviews and returns

What reviews say buyers love and hate about Heat Protection Spray for Hair

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “يشم”
21%of negative reviews mention “يشم”
0.7%of orders come back
“bad smell”
A buyer, on “يشم”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Heat Protection Spray for Hair questions

Answered from the same tracked data.