hair ties
Worth a lookShows low returns (1.1%), but a deep review moat (6,878 avg reviews) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$9.50–$36.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.24avg listing price — sweet spot $15–$100
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Market size
Okay$103K$103K/yr · 87K searches
Review moat
Bad6,878.38avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Arab Emirates niche tracking, hair ties is a $103K/yr Amazon United Arab Emirates market (87K searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
hair ties market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $97K–$130K
- units × avg price
- Conversion rate
- 7.3%
- Avg BSR
- #80
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 43%
- Out of stock
- 4.0%
- Avg brand age
- 37 months
- Avg seller age
- 82 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
81
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
57%
Top 20: 99%
Open market
25%
- SYGY29%
- Goody18%
- GOSICUKA9%
- Cyndibands7%
- Citihomy6%
- Ivyu6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top hair ties search terms
- hair ties49K/yr
- hair tie21K/yr
- hair ties for women9K/yr
- ربطات شعر8K/yr
Top hair ties products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SYGY 100 PCS Hair Ties for Women Elastic Cotton Thick Seamless Black Hair Bands No Crease No Damage for Thick/Thin Hair Soft Hair Ties Ponytail Holders Hair Accessories
SYGY$13.354.5★4,253 rev
Goody 1941215 Ouchless Braided Elastics Black 15 Units
Goody$15.404.7★5,214 rev
GOSICUKA 120 Pcs Black Hair Elastic For Thick And Curly No Metal Hair Ties Value Pack (4Mm)
GOSICUKA$16.034.6★15,727 rev
SYGY Hair Tie 100PCS Hair Ties for Thick Thin Hair Seamless Cotton Hair Bands No Damage for Women Soft Hair Accessories Ponytail Holders Brown Color
SYGY$21.994.5★4,253 rev
Cyndibands Black: Soft and Stretchy Seamless Elastic Fabric No-Metal Ponytail Holders - 12 Hair Ties (Black)
Cyndibands$11.004.6★4,181 rev
Newest
by launch date
Hair Ties 140 PCS Black Elastic Seamless Hair Bands for Women & Girls Strong Hold No Damage No Metal Ponytail Holders for Thick & Thin Hair Daily Use Gym Office Hair Accessories
HANORA HOME$10.410 rev
SYOSI 100PCS Large Black Hair Band Ties Elastic Ponytail Holders Cotton Seamless Thick Hair Bands No Damage for Thick and Curly Hair bulk for Toddlers Girls Kids Thick Hair Ponytail Holders
SYOSI$15.950 rev
Jagravo 60 Pcs Black Hair Bands for Women & Girls 4cm Seamless Elastic Hair Ties Strong Thick Ponytail Holders No Damage No Metal Daily Use Hair Accessories
Jagravo$22.500 rev
obeoby 100PCS Hair Ties for Thick Hair Neutral Seamless Nylon Elastic Ponytail Holders Stretchy Hair Bands for Women Girls
obeoby$10.931,178 rev
1109pcs womens cotton hair ties high-elasticity seamless design thickened material soft and skin-friendly. No hair pulling no marks comes with 4 hair combing tools. (coffee mixed color)
Generic$36.660 rev
Trending
90-day click momentumHair Ties 140 PCS Black Elastic Seamless Hair Bands for Women & Girls Strong Hold No Damage No Metal Ponytail Holders for Thick & Thin Hair Daily Use Gym Office Hair Accessories
HANORA HOME$10.410.0★
Jagravo 60 Pcs Black Hair Bands for Women & Girls 4cm Seamless Elastic Hair Ties Strong Thick Ponytail Holders No Damage No Metal Daily Use Hair Accessories
Jagravo$22.500.0★
SYOSI 100PCS Large Black Hair Band Ties Elastic Ponytail Holders Cotton Seamless Thick Hair Bands No Damage for Thick and Curly Hair bulk for Toddlers Girls Kids Thick Hair Ponytail Holders
SYOSI$15.950.0★
obeoby 100PCS Hair Ties for Thick Hair Neutral Seamless Nylon Elastic Ponytail Holders Stretchy Hair Bands for Women Girls
obeoby$10.934.6★
SYGY Hair Tie 100PCS Hair Ties for Thick Thin Hair Seamless Cotton Hair Bands No Damage for Women Soft Hair Accessories Ponytail Holders Brown Color
SYGY$21.994.5★
What buyers say about hair ties
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Very convenient and purposeful”
“Good and value for price is good”
What buyers complain about
“NOT Thick”
“theyre actually quite thin”
“These weren't stretchy enough”
“unfortunately it tears quite quickly after only a few uses”
“This wont survive if you have thick hair”
“They smell bad”
“Low quality”
Top return reasons
Common questions
- Is hair ties profitable to sell on Amazon United Arab Emirates?
- The niche generates $103K/yr across 21 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +1.0%. Flapen's verdict: Worth a look (51/100).
- How competitive is the hair ties niche?
- 16 brands and 81 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in hair ties?
- Top complaints mined from reviews: سماكة, رفيع, قابلية التمدد/التمدد/المرونة. The return rate is 1.1%.
- When does demand for hair ties peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the hair ties niche?
- Listings span $9.50–$36.66; the average listing price is $16.24 (sweet spot $15–$100). The average incumbent carries 6,878 reviews — the moat a new listing must climb.