Hair Serum
MaybeProducts sell for $43.55 on average, inside the sweet spot. But the average product has 10,358 reviews to catch up to, so Hair Serum is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 445 Beauty niches · +8 vs the category median of 5159
- Market size
- $578K/yr551K searches / yr
- 90-day growth
- +9.0%search demand this quarter
- Competition
- 40%top-5 click share · 17 brands · 102 sellers
Flapen Score
Hair Serum against its category
The dotted line is the Beauty average. Past it, Hair Serum is stronger. Inside it, weaker.
Market
The Hair Serum market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Hair Serum 551K times last year and spent an estimated $578K. The top 5 brands take 77% of clicks. Demand peaks in May. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 551K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $578K a year.
- Searches, last 12 months
- 551K
- Growth, 90 days vs prior 90
- +9.0%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $578Ka year
- Peak month
- May1.7× the quietest month
- Top search term
- hair serum231K searches a year
02 · Price
A sale here is worth $43.55.
Listings sell for $43.55 on average, from $6.93 to $217.20. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $43.55 that is $11K to $22K a year per listing.
- Average price
- $43.55inside the $15 to $100 sweet spot
- Price range
- $6.93–$217.20
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $11K–$22K
- Returns
- 1.2%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #427 within Beauty. It carries 10,358 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #427in Beauty
- Average rating
- 4.21 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 10,358per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Hair Serum products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
LOréal Paris Extraordinary Oil Beautifying Hair Oil Serum Multi-Usage Dried Out Hair 100ml
- Price
- $26.75
- Rating
- 4.5/5
- Reviews
- 1,109
- Age
- 7y ago

LOréal Paris ELVIVE Extraordinary Oil Hair treatment For Deep Nourishment All Hair Types 100ml
- Price
- $30.61
- Rating
- 4.4/5
- Reviews
- 2,191
- Age
- 10y ago

LOréal Paris Elvive Dream Long Straight Frizz Killer Hair Oil Serum 100ml
- Price
- $19.17
- Rating
- 4.0/5
- Reviews
- 1,345
- Age
- 5y ago

LOréal Paris Serum Protection and Shine For Dry Flyaway & Frizzy Hair With 6 Rare Flower Oils Extraordinary Oil 100 ml
- Price
- $58.43
- Rating
- 4.3/5
- Reviews
- 45,695
- Age
- 5y ago

BIOLAGE Smoothproof Deep Smoothing 6-in-1 Serum | Paraben free|Controls frizz Smoothens rough ends and adds instant shine| For Frizzy Hair | 100ml
- Price
- $25.40
- Rating
- 4.2/5
- Reviews
- 29,088
- Age
- 10y ago
Trending
90-day click momentum
LOreal Paris Elvive Glycolic Gloss Leave-in Serum 150ml
- Price
- $47.10
- Rating
- 4.2/5
- Reviews
- 246
- Age
- 3mo ago

LOreal Paris Elvive Growth Booster Scalp Serum Anti Hair Loss Scalp Treatment with Aminexil Nianimacide and Ginger Extract Reduces Hair Loss 102ml
- Price
- $120.15
- Rating
- 4.0/5
- Reviews
- 362
- Age
- 8mo ago

Dove Bond Repair Bi-phase Oil Serum for healthy vital smooth hair Bio Protein Care Repairs nourishes and seals hair bonds 80ml
- Price
- $18.18
- Rating
- 3.7/5
- Reviews
- 134
- Age
- 1y ago

LOréal Paris Elvive Dream Long Straight Frizz Killer Hair Oil Serum 100ml
- Price
- $19.17
- Rating
- 4.0/5
- Reviews
- 1,345
- Age
- 5y ago

LOréal Paris Serum Protection and Shine For Dry Flyaway & Frizzy Hair With 6 Rare Flower Oils Extraordinary Oil 100 ml
- Price
- $58.43
- Rating
- 4.3/5
- Reviews
- 45,695
- Age
- 5y ago
Newest
by launch date
LOreal Paris Elvive Glycolic Gloss Leave-in Serum 150ml
- Price
- $47.10
- Rating
- 4.2/5
- Reviews
- 246
- Age
- 3mo ago

LOreal Paris Elvive Growth Booster Scalp Serum Anti Hair Loss Scalp Treatment with Aminexil Nianimacide and Ginger Extract Reduces Hair Loss 102ml
- Price
- $120.15
- Rating
- 4.0/5
- Reviews
- 362
- Age
- 8mo ago

Garnier Ultra Doux Rice Water Silk Drops Smoothing Serum for Long Dull hair silky smooth hair and high shine Replumps Heat Protection Frizz and Humidity Protection 120ml
- Price
- $29.93
- Rating
- 4.2/5
- Reviews
- 109
- Age
- 1y ago

Dove Bond Repair Bi-phase Oil Serum for healthy vital smooth hair Bio Protein Care Repairs nourishes and seals hair bonds 80ml
- Price
- $18.18
- Rating
- 3.7/5
- Reviews
- 134
- Age
- 1y ago

LOréal Paris LOreal Elvive Extraordinary Oil Midnight Serum For Dry Hair 100ml
- Price
- $27.77
- Rating
- 4.3/5
- Reviews
- 317
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
17 falling
Sellers
102
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
40%
Top 20: 84%
Open market
19%
- L'Oreal Paris54%
- Livon7%
- Biolage6%
- Streax5%
- Dove5%
- Bare Anatomy5%
Demand
Hair Serum search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.7×
Search terms
Top Hair Serum search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hair serum231K/yr
- loreal hair serum45K/yr
- سيروم للشعر44K/yr
- hair serum for dry frizzy hair38K/yr
- loreal serum55K/yr
- elvive serum15K/yr
- streax hair serum13K/yr
- loreal hair oil10K/yr
- سيرم للشعر12K/yr
- livon hair serum13K/yr
Reviews and returns
What reviews say buyers love and hate about Hair Serum
We read the reviews and the return reasons for every product selling here.
“makes hair stick together and oily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hair Serum questions
Answered from the same tracked data.









