Skip to content
55

hair color shampoo

Worth a look

Shows low returns (0.9%), but a small market ($60K/yr) keeps it on the watch list.

Market size 15Growth 25Conversion 24Competition 82Returns 96Price range 58Avg price 92Brand share 57Review moat 50Quality gap 95

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Quality gap

Incredible4.0★

avg incumbent rating — lower means beatable quality

Avg price

Great$54.60

avg listing price — sweet spot $15–$100

Competition

Great33%

top-5 click share — an open shelf

Price range

Good$3.96–$150.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,519.41

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$60K

$60K/yr · 59K searches

According to Flapen's Amazon United Arab Emirates niche tracking, hair color shampoo is a $60K/yr Amazon United Arab Emirates market (59K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

hair color shampoo market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$68K–$82K
units × avg price
Conversion rate
1.9%
Avg BSR
#628
Page quality
0%
Prime
86%
Sponsored
64%
Out of stock
5.3%
Avg brand age
51 months
Avg seller age
82 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

20 falling

Sellers

69

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

33%

Top 20: 76%

Open market

26%

  • Herbishh33%
  • CD COSMO DESIGNS15%
  • Bablabear14%
  • Vatika5%
  • Dexe4%
  • Garnier4%

Demand

Weekly Amazon search volume, last 17 weeks — -0.2% search growth over the last 90 days.
1K750Spike '26Mar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top hair color shampoo search terms

  • hair color shampoo24K/yr
  • hair dye shampoo17K/yr
  • hair colour shampoo5K/yr
  • شامبو صبغة الشيب اسود9K/yr
  • color shampoo4K/yr
All search terms

Top hair color shampoo products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$5K12%$7K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hair color shampoo

What buyers praise and complain about, mined from review topics.

What buyers love

لون25%

“Covers most of the greys easy to use”

ملائمة الشعر المصبوغ25%

“Very effective to remove gray hair”

سهولة الاستخدام25%

“Easy to use”

سهولة التطبيق13%

“The shampoo application is simple and convenient, making the colouring process quick and stress-free”

تصفيف الشعر13%

“Hassle-Free Hair Colouring with Great Results”

What buyers complain about

لون37%

“far from brown”

ملائمة الشعر المصبوغ15%

“it doesnt replace proper hair dye”

الجودة الشاملة12%

“Low quality product”

الحساسية9%

“which appears to be an allergic reaction”

صحة الجلد9%

“my skin is become red”

تلف/حرق الشعر8%

“ruined my hair”

القيمة مقابل المال6%

“waste of money”

بهتان اللون/تغير اللون3%

“But it faded after few days”

المكونات الطبيعية2%

“I dont find it natural at all”

Top return reasons

لون46%
المنتج المعلن عنه مقابل المنتج الفعلي11%
الحساسية8%
المواد/الأجزاء المعيبة4%
التوافق - بشكل عام3%
الجودة الشاملة3%
قوة المحرك3%
تلف/حرق الشعر3%
مانع للتسرب2%
سهولة الاستخدام2%

Common questions

Is hair color shampoo profitable to sell on Amazon United Arab Emirates?
The niche generates $60K/yr across 44 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Worth a look (55/100).
How competitive is the hair color shampoo niche?
20 brands and 69 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in hair color shampoo?
Top complaints mined from reviews: لون, ملائمة الشعر المصبوغ, الجودة الشاملة. The return rate is 0.9%.
What does it cost to enter the hair color shampoo niche?
Listings span $3.96–$150.32; the average listing price is $54.60 (sweet spot $15–$100). The average incumbent carries 1,519 reviews — the moat a new listing must climb.