Is Hair profitable to sell on Amazon United Arab Emirates?

Flapen scores Hair 46 out of 100 on Amazon United Arab Emirates, a Fail. Shoppers spend $88K a year across 22 tracked products. Amazon counts 1 of the 4 products launched in the last year as successful launches. Search demand grew -5.7% in the last 90 days.

How competitive is the Hair niche on Amazon United Arab Emirates?

13 brands and 120 sellers compete in Hair on Amazon United Arab Emirates. The top 5 Hair products take 57% of clicks, and the top 5 brands take 81%.

What do buyers complain about in Hair?

Hair buyers on Amazon United Arab Emirates complain most about يشم, القيمة مقابل المال, and الوظيفة - بشكل عام. Returns run at 0.8% of orders.

What does it cost to enter the Hair niche?

Hair sells for $39.74 on average on Amazon United Arab Emirates, inside the $15 to $100 sweet spot. Listings run $10.53 to $101.31. The average product has 13,270 reviews, the count a new listing must catch up to.

Hair

Fail

Buyers convert on only 1.4% of searches, so Hair is a Fail.

Flapen Score: 46
46 / 100Ranks 322 of 445 Beauty niches · −5 vs the category median of 51
Market size: $88K/yr158K searches / yr
90-day growth: -5.7%search demand this quarter
Competition: 57%top-5 click share · 13 brands · 120 sellers

Flapen Score

Hair against its category

The dotted line is the Beauty average. Past it, Hair is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Hair market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Hair 158K times last year and spent an estimated $88K. The top 5 brands take 81% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months: 158K
Growth, 90 days vs prior 90: -5.7%
Conversion, latest week: 1.4%
Market size, estimated: $88Ka year
Top search term: hair71K searches a year

02 · Price

A sale here is worth $39.74.

Listings sell for $39.74 on average, from $10.53 to $101.31. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $39.74 that is $0 to $4K a year per listing.

Average price: $39.74inside the $15 to $100 sweet spot
Price range: $10.53–$101.31
Amazon United Arab Emirates median price: $60.52across 3,090 niches
Units sold a year: 2K–3K
Units per listing a year: 0–100
Revenue per listing a year: $0–$4K
Returns: 0.8%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #1,083 within Beauty. It carries 13,270 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings: 64%
Prime listings: 100%
Out of stock, average day: 3.6%
Average rank: #1,083in Beauty
Average rating: 4.35 starsAmazon United Arab Emirates average 4.27 stars
Average reviews: 13,270per listing
Listings tracked: 22

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months: 4
Successful launches: 1Amazon's first-year sales bar
Average brand age: 63 months

Products