- Flapen Score
- 45 / 100Ranks 340 of 445 Beauty niches · −6 vs the category median of 5145
- Market size
- $189K/yr50K searches / yr
- 90-day growth
- -18.6%search demand this quarter
- Competition
- 78%top-5 click share · 5 brands · 42 sellers
Flapen Score
Fino Shampoo against its category
The dotted line is the Beauty average. Past it, Fino Shampoo is stronger. Inside it, weaker.
Market
The Fino Shampoo market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Fino Shampoo 50K times last year and spent an estimated $189K. All 5 brands take every click. Demand peaks in Feb–Mar–Apr–May. Flapen scores it 45 out of 100, a Fail.
01 · Demand
5.8% of searches ended in a purchase last week.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $189K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- -18.6%
- Conversion, latest week
- 5.8%
- Market size, estimated
- $189Ka year
- Peak month
- May2.3× the quietest month
- Top search term
- fino shampoo28K searches a year
02 · Price
A sale here is worth $65.37.
Listings sell for $65.37 on average, from $31.21 to $159.15. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $65.37 that is $7K to $16K a year per listing.
- Average price
- $65.37inside the $15 to $100 sweet spot
- Price range
- $31.21–$159.15
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$16K
- Returns
- 0.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #934 within Beauty. It carries 401 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 92%
- Out of stock, average day
- 3.0%
- Average rank
- #934in Beauty
- Average rating
- 4.33 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 401per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Fino Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Shiseido Fino Premium Touch Shampoo - Formulated with Beauty Serum 550ml
- Price
- $41.18
- Rating
- 4.3/5
- Reviews
- 216
- Age
- 1y ago

SHISEIDO Fino Premium Touch Hair Conditioner 550ml
- Price
- $43.51
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 2y ago

Shiseido fino | Hair Care | Conditioner SHITTORI Moist 550ml
- Price
- $39.27
- Rating
- 4.5/5
- Reviews
- 131
- Age
- 3y ago

Premium Touch Hair Care Shampoo for Smooth Manageable Hair Hydrating Shampoo for Dry Frizzy Hair with Rich Foam Deep Clean 550ml
- Price
- $59.60
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Shiseido Premium Fino Touch Moisturising Shampoo 550 ml
- Price
- $59.55
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Trending
90-day click momentum
Premium Touch Hair Care Shampoo for Smooth Manageable Hair Hydrating Shampoo for Dry Frizzy Hair with Rich Foam Deep Clean 550ml
- Price
- $59.60
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Shiseido Premium Fino Touch Moisturising Shampoo 550 ml
- Price
- $59.55
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

SHISEIDO Fino Premium Touch Hair Conditioner 550ml
- Price
- $43.51
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 2y ago

Premium Touch Conditioner Moisturizing Hair Conditioner for Dry Damaged Hair Smooth Silky Hair Care with Royal Jelly PCA Deep Hydration Conditioner 550ml
- Price
- $60.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Fino Shiseido Fitit Premium Touch Moist Shampoo 18.6fl.oz./550ml
- Price
- $64.23
- Rating
- 4.5/5
- Reviews
- 368
- Age
- 1y ago
Newest
by launch date
Premium Touch Hair Care Shampoo for Smooth Manageable Hair Hydrating Shampoo for Dry Frizzy Hair with Rich Foam Deep Clean 550ml
- Price
- $59.60
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Premium Touch Conditioner Moisturizing Hair Conditioner for Dry Damaged Hair Smooth Silky Hair Care with Royal Jelly PCA Deep Hydration Conditioner 550ml
- Price
- $60.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

fino Hair Premium Set - Natural Shampoo + Conditioner for Healthy Shiny Hair - Moisturising Repairing Silicone-Free & Paraben-Free
- Price
- $114.19
- Rating
- 3.7/5
- Reviews
- 98
- Age
- 1y ago

Shiseido Premium Fino Touch Moisturising Shampoo 550 ml
- Price
- $59.55
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Shiseido Fino Premium Touch Shampoo - Formulated with Beauty Serum 550ml
- Price
- $41.18
- Rating
- 4.3/5
- Reviews
- 216
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
42
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Shiseido40%
- Fino36%
- KAIRVI12%
- fino Hair9%
- Generic2%
Demand
Fino Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 2.3×
Search terms
Top Fino Shampoo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fino shampoo28K/yr
- fino shampoo and conditioner14K/yr
- fino conditioner8K/yr
Reviews and returns
What reviews say buyers love and hate about Fino Shampoo
We read the reviews and the return reasons for every product selling here.
“Very sticky like a glue”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fino Shampoo questions
Answered from the same tracked data.









