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Exfoliating Body Wash

Maybe

Returns run at only 0.7% of orders. But the top 5 brands take 100% of clicks, so Exfoliating Body Wash is a Maybe.

Flapen Score
56
56 / 100
Top 26% of 445 Beauty niches · +5 vs the category median of 51
Market size
$443K/yr227K searches / yr
90-day growth
+50.4%search demand this quarter
Competition
75%top-5 click share · 3 brands · 28 sellers

Flapen Score

Exfoliating Body Wash against its category

The dotted line is the Beauty average. Past it, Exfoliating Body Wash is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Exfoliating Body Wash market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Exfoliating Body Wash 227K times last year and spent an estimated $443K. All 3 brands take every click. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +50.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $443K a year.

Searches, last 12 months
227K
Growth, 90 days vs prior 90
+50.4%
Conversion, latest week
4.2%
Market size, estimated
$443Ka year
Top search term
bodywise80K searches a year

02 · Price

A sale here is worth $46.09.

Listings sell for $46.09 on average, from $22.11 to $87.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $46.09 that is $23K to $35K a year per listing.

Average price
$46.09inside the $15 to $100 sweet spot
Price range
$22.11–$87.02
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$23K–$35K
Returns
0.7%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.8% of listings are out of stock. The average listing ranks #79 within Beauty. It carries 7,358 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
13.8%
Average rank
#79in Beauty
Average rating
4.14 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
7,358per listing
Listings tracked
15

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Exfoliating Body Wash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

$0$44K$89K$133K$177K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Be Bodywise95%
  • The Derma Co3%
  • Minimalist2%

Demand

Exfoliating Body Wash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26DecJanFebMarAprMayJunJul

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.1× · 8 of 12 months tracked

Search terms

Top Exfoliating Body Wash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bodywise80K/yr
  • be bodywise39K/yr
  • salicylic acid body wash34K/yr
  • body wise14K/yr
  • bebodywise12K/yr
  • bodywise body wash11K/yr
  • bodywise salicylic acid body wash10K/yr
  • body wise bodywash5K/yr
  • cerave body wash7K/yr
  • be bodywise body wash6K/yr

Reviews and returns

What reviews say buyers love and hate about Exfoliating Body Wash

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “الجودة الشاملة”
22%of negative reviews mention “الوظيفة - بشكل عام”
0.7%of orders come back
“Not effective”
A buyer, on “الوظيفة - بشكل عام”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Exfoliating Body Wash questions

Answered from the same tracked data.