Cleansing Oil
Cleansing Oil shows a sweet-spot price point ($41.52 avg), but soft demand (-2.2% this quarter) keeps it on the watch list.
Flapen Score
Ranks 223 of 445 Beauty niches · on the category median
Is Cleansing Oil profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Cleansing Oil is a $266K/yr Amazon United Arab Emirates market (152K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Feb–May. Verdict: Worth a look — 51/100.
Cleansing Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -2.2% over the last 90 days and 4.2% of searches end in a purchase.
$266K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 16 products
Top Cleansing Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
SKIN1004 Madagascar Centella Light Cleansing Oil 200ml | Deep Cleansing | Gentle and Non-Irritating Formula | Removes Makeup and Impurities | Moisturizes Skin
- Price
- $38.16
- Rating
- 4.2/5
- Reviews
- 563
- Age
- 4y ago
ANUA Heartleaf Pore Control Cleansing Oil Korean Facial Cleanser Daily Makeup Blackheads Removal 6.76 fl oz(200ml)
- Price
- $33.26
- Rating
- 4.2/5
- Reviews
- 27,322
- Age
- 3y ago
Beauty of Joseon Ginseng Cleansing Oil Waterproof Makeup Remover for Sensitive Acne-Prone Facial Skin. Korean Skin Care for Men and Women 210ml
- Price
- $40.99
- Rating
- 4.4/5
- Reviews
- 2,105
- Age
- 1y ago
ROUND LAB 1025 Dokdo Cleansing Oil 200ml Facial Oil Cleanser for Face Deep Pore Cleansing Makeup Blackhead Impurities Remover Easy to Wash Off No Oily Residue Korean Skin Care
- Price
- $34.26
- Rating
- 4.5/5
- Reviews
- 716
- Age
- 5y ago
SKIN1004 Madagascar Centella Light Cleansing Oil 6.76 fl.oz 200ml
- Price
- $37.01
- Rating
- 4.5/5
- Reviews
- 12,808
- Age
- 6y ago
Trending
90-day click momentum
beplain Mung Bean Cleansing Oil | Gentle Makeup Remover for Sensitive Skin | Deep Pore Cleansing & Blackhead Care with Panthenol | Korean Skincare | 6.76 fl.oz
- Price
- $47.36
- Rating
- 4.4/5
- Reviews
- 842
- Age
- 1y ago
medicube Zero Pore Blackhead Cleansing Oil | Makeup Remover for all skin types Daily Moisture Facial Cleanser Low-Irritation | Korean Skin Care (205ml / 6.93 fl.oz)
- Price
- $37.33
- Rating
- 4.4/5
- Reviews
- 510
- Age
- 1y ago
ANUA Heartleaf Pore Cleansing Oil MILD Sensitive Skin Face Wash Oil Cleanser for Face Makeup Blackhead Remover Korean Skin Care Non-Comedogenic Fragrance Free 6.76 fl oz(200ml)
- Price
- $44.46
- Rating
- 4.4/5
- Reviews
- 1,617
- Age
- 2y ago
K-SECRET SEOUL 1988 Cica Cleansing Oil Deep Pore Cleansing & Gentle Exfoliation | Daily Oil Cleanser for Sensitive Skin | Korean Skincare 200ml / 6.76 fl oz
- Price
- $35.27
- Rating
- 4.2/5
- Reviews
- 100
- Age
- 1y ago
GraGra Centella Cleansing Oil Light Cleansing Oil Face Cleanser for Women Oil-Based Facial Cleanser Light Oil with Fresh Cleansing Effect Micellar Cleansing Hypoallergenic Use
- Price
- $39.52
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Newest
by launch datebeplain Mung Bean Cleansing Oil | Gentle Makeup Remover for Sensitive Skin | Deep Pore Cleansing & Blackhead Care with Panthenol | Korean Skincare | 6.76 fl.oz
- Price
- $47.36
- Rating
- 4.4/5
- Reviews
- 842
- Age
- 1y ago
GraGra Centella Cleansing Oil Light Cleansing Oil Face Cleanser for Women Oil-Based Facial Cleanser Light Oil with Fresh Cleansing Effect Micellar Cleansing Hypoallergenic Use
- Price
- $39.52
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Centella Cleansing Oil Centella Light Cleansing Oil 100ml Gentle Oil Cleanser for Face Double Cleansing
- Price
- $43.09
- Rating
- 2.1/5
- Reviews
- 2
- Age
- 1y ago
medicube Zero Pore Blackhead Cleansing Oil | Makeup Remover for all skin types Daily Moisture Facial Cleanser Low-Irritation | Korean Skin Care (205ml / 6.93 fl.oz)
- Price
- $37.33
- Rating
- 4.4/5
- Reviews
- 510
- Age
- 1y ago
Beauty of Joseon Ginseng Cleansing Oil Waterproof Makeup Remover for Sensitive Acne-Prone Facial Skin. Korean Skin Care for Men and Women 210ml
- Price
- $40.99
- Rating
- 4.4/5
- Reviews
- 2,105
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
Brands
11 rising
Sellers
70
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
9%
- SKIN100432%
- ANUA27%
- Beauty of Joseon11%
- ROUND LAB9%
- medicube9%
- beplain3%
- Open — no brand owns it (5 brands, 9%)
Cleansing Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Feb, May · busiest ÷ quietest = 3.7×
Top Cleansing Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cleansing oil45K/yr
- oil cleanser33K/yr
- centella cleansing oil33K/yr
- anua cleansing oil19K/yr
- anua oil cleanser5K/yr
- anua heartleaf pore control cleansing oil5K/yr
- oil cleanser for face3K/yr
- korean skincare oil cleanser3K/yr
- centella oil cleanser4K/yr
- غسول زيتي3K/yr
What reviews say buyers love and hate about Cleansing Oil
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Excellent Cleansing Oil”
“Nice for sensitive skin”
“Excellent product”
“I have oily and acne-prone skin and it does not irritate my skin”
“Excellent First Step for Double Cleansing”
What buyers complain about
81% of reviews“Barely cleans”
“Its wasting money if youre sensitive and combination and oily skin I dont recommend it”
“i had bad irritation”
“it came out green color rather than sandy looking color as I used to get”
“Watery”
Cleansing Oil return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cleansing Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
