Clarifying Shampoo
MaybeReturns run at only 0.5% of orders. But demand is soft, at -17.8% this quarter, so Clarifying Shampoo is a Maybe.
- Flapen Score
- 52 / 100Top 45% of 445 Beauty niches · +1 vs the category median of 5152
- Market size
- $316K/yr102K searches / yr
- 90-day growth
- -17.8%search demand this quarter
- Competition
- 40%top-5 click share · 19 brands · 99 sellers
Flapen Score
Clarifying Shampoo against its category
The dotted line is the Beauty average. Past it, Clarifying Shampoo is stronger. Inside it, weaker.
Market
The Clarifying Shampoo market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Clarifying Shampoo 102K times last year and spent an estimated $316K. The top 5 brands take 70% of clicks. Demand peaks in Feb–Mar. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
3.0% of searches ended in a purchase last week.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $316K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- -17.8%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $316Ka year
- Peak month
- February1.6× the quietest month
- Top search term
- clarifying shampoo64K searches a year
02 · Price
A sale here is worth $103.02.
Listings sell for $103.02 on average, from $7.97 to $294.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $103.02 that is $0 to $10K a year per listing.
- Average price
- $103.02above the $15 to $100 sweet spot
- Price range
- $7.97–$294.17
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 0.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #538 within Beauty. It carries 4,068 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 98%
- Out of stock, average day
- 0.5%
- Average rank
- #538in Beauty
- Average rating
- 4.45 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 4,068per listing
- Listings tracked
- 41
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Clarifying Shampoo products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
OUAI Detox Shampoo. Clarifying Cleanse for Dirt Oil Product and Hard Water Buildup. Get Back to Super Clean Soft and Refreshed Locks. Free from Parabens Sulphates and Phthalates (300ml)
- Price
- $140.09
- Rating
- 4.6/5
- Reviews
- 6,725
- Age
- 6y ago

Aveeno Clarify and Shine Apple Cider Vinegar Scalp Soothing Shampoo for all Hair Types 300ml
- Price
- $58.14
- Rating
- 4.5/5
- Reviews
- 3,833
- Age
- 3y ago

Global Keratin GKhair pH+ Pre-Treatment Clarifying Shampoo | For Deep Cleansing Removes Impurities - With Aloe Vera Vitamins and Natural Oils For All Hair Types Women and Men (100ml)
- Price
- $31.69
- Rating
- 4.4/5
- Reviews
- 1,176
- Age
- 10y ago

Giovanni 50:50 Balanced Hydrating-Clarifying Shampoo for Normal to Dry Hair 60 ml
- Price
- $11.15
- Rating
- 4.3/5
- Reviews
- 205
- Age
- 13y ago

Aunt Jackies Power Wash Intense Moisture Clarifying Shampoo 355ml
- Price
- $37.91
- Rating
- 4.4/5
- Reviews
- 570
- Age
- 7y ago
Trending
90-day click momentum
Redken Detox Hair Cleansing Cream | Clarifying Shampoo For All Hair Types | Removes Buildup and Strengthens Hair Cuticle | 250ml
- Price
- $109.86
- Rating
- 4.6/5
- Reviews
- 793
- Age
- 5y ago

OGX Refreshing Scalp with Rosemary Mint Shampoo 385ml New & Clarifying Blend to Remove Excess Oil and Residue Clears Buildup For Healthier Looking Hair Sulfate Free Surfactants Pack Shot May Vary
- Price
- $32.82
- Rating
- 4.5/5
- Reviews
- 852
- Age
- 1y ago

WOW Skin Science Apple Cider Vinegar Shampoo - Hair Growth Shampoo for Thinning Hair Hair Loss & Dandruff Shampoo - Parabens & Sulfate Free Shampoo - Clarifying Shampoo for Build Up Purifying Shampoo
- Price
- $55.68
- Rating
- 4.4/5
- Reviews
- 8,447
- Age
- 7y ago

OUAI Multitasking Leave In Conditioner North Bondi Scent
- Price
- $89.17
- Rating
- 4.6/5
- Reviews
- 14,286
- Age
- 9y ago

Aveeno Clarify and Shine Apple Cider Vinegar Scalp Soothing Shampoo for all Hair Types 300ml
- Price
- $58.14
- Rating
- 4.5/5
- Reviews
- 3,833
- Age
- 3y ago
Newest
by launch date
OUAI Travel Size Detox Shampoo - Clarifying Shampoo To Remove Buildup Of Residue Dirt Oil Products And Hard Water - Apple Cider Vinegar And Keratin For Clean And Fresh Hair - Cu
- Price
- $80.03
- Rating
- 4.4/5
- Reviews
- 567
- Age
- 1y ago

Dove Density Boost Clarifying Shampoo Scalp + Hair Therapy for Gentle Cleansing with Vitamin B3 Zinc and 0% sulfates 9.25 oz
- Price
- $63.66
- Rating
- 4.4/5
- Reviews
- 724
- Age
- 1y ago

OGX Refreshing Scalp with Rosemary Mint Shampoo 385ml New & Clarifying Blend to Remove Excess Oil and Residue Clears Buildup For Healthier Looking Hair Sulfate Free Surfactants Pack Shot May Vary
- Price
- $32.82
- Rating
- 4.5/5
- Reviews
- 852
- Age
- 1y ago

LOréal Paris LOREAL Elvive Hyaluron Pure Shampoo For Oily Scalp & Dehydrated Lengths -200ml
- Price
- $7.97
- Rating
- 4.4/5
- Reviews
- 448
- Age
- 2y ago

LOreal Paris Clarify and Restore Sulfate Free Shampoo and Conditioner Set with Antioxidants for Hard Water Exposure and Styling Build-up EverPure 1 Hair Care Kit
- Price
- $87.68
- Rating
- 4.6/5
- Reviews
- 914
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
99
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
40%
Top 20: 80%
Open market
25%
- OUAI35%
- Aveeno14%
- OGX8%
- L'Oreal Paris7%
- GK HAIR6%
- Giovanni5%
Demand
Clarifying Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar · busiest ÷ quietest = 1.6×
Search terms
Top Clarifying Shampoo search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- clarifying shampoo64K/yr
- ouai24K/yr
- clarifying shampoo for build up6K/yr
- ouai shampoo7K/yr
Reviews and returns
What reviews say buyers love and hate about Clarifying Shampoo
We read the reviews and the return reasons for every product selling here.
“become very very dry”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
24 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clarifying Shampoo questions
Answered from the same tracked data.









