Castile Soap
FailShoppers spend only $60K a year here, so Castile Soap is a Fail.
- Flapen Score
- 46 / 100Ranks 322 of 445 Beauty niches · −5 vs the category median of 5146
- Market size
- $60K/yr20K searches / yr
- 90-day growth
- +7.6%search demand this quarter
- Competition
- 51%top-5 click share · 10 brands · 40 sellers
Flapen Score
Castile Soap against its category
The dotted line is the Beauty average. Past it, Castile Soap is stronger. Inside it, weaker.
Market
The Castile Soap market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Castile Soap 20K times last year and spent an estimated $60K. The top 5 brands take 82% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
2.9% of searches ended in a purchase last week.
Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.
- Searches, last 12 months
- 20K
- Growth, 90 days vs prior 90
- +7.6%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $60Ka year
- Peak month
- September1.6× the quietest month
- Top search term
- castile soap15K searches a year
02 · Price
A sale here is worth $106.85.
Listings sell for $106.85 on average, from $20.32 to $232.78. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $106.85 that is $0 to $11K a year per listing.
- Average price
- $106.85above the $15 to $100 sweet spot
- Price range
- $20.32–$232.78
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 1.6%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
64% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #444 within Beauty. It carries 1,124 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 77%
- Out of stock, average day
- 16.2%
- Average rank
- #444in Beauty
- Average rating
- 4.43 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 1,124per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Castile Soap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic - 500ml
- Price
- $63.95
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago

BAMBOO AND BIRCH Pure Castile Soap Liquid Certified Palm Oil Free Natural Soap Unscented 64 oz
- Price
- $167.40
- Rating
- 4.6/5
- Reviews
- 1,082
- Age
- 1y ago

BioNatura Castile Organic Liquid Soap with Organic Olive Oil 18-in-1 Multipurpose Soap Natural & Biodegradable Vegan Non-Toxic Sulfate & Paraben Free Face Body Hair & Household Cleaner 1L
- Price
- $77.34
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 3y ago

Kirks Coco Castile Bar Soap No Fragrance 4 Ounce
- Price
- $60.48
- Rating
- 4.7/5
- Reviews
- 11,686
- Age
- 11y ago

Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic - 500ML unscented soap
- Price
- $55.98
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3y ago
Trending
90-day click momentum
Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic (1 Litre Unscented)
- Price
- $80.65
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic (5 Litres Unscented)
- Price
- $220.81
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

BAMBOO AND BIRCH Pure Castile Soap Liquid Lavender 64 oz
- Price
- $196.63
- Rating
- 4.6/5
- Reviews
- 1,082
- Age
- 1y ago

BAMBOO AND BIRCH Pure Castile Soap Liquid Certified Palm Oil Free Natural Soap Unscented 64 oz
- Price
- $167.40
- Rating
- 4.6/5
- Reviews
- 1,082
- Age
- 1y ago

Dr. Natural Eucalyptus Multi-Purpose Castile Soap 473 ml. 100% Natural. Made from Natural Plants and Oils. Hypoallergenic and Ultra-moisturizing suitable for all skin types and for the whole family.
- Price
- $35.08
- Rating
- 4.4/5
- Reviews
- 215
- Age
- 2y ago
Newest
by launch date
Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic (5 Litres Unscented)
- Price
- $220.81
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic (1 Litre Unscented)
- Price
- $80.65
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic - 500ml
- Price
- $63.95
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago

Ecohaven Organic Pure Castile Liquid Soap - 100% Natural Made with Organic Oils 18-in-1 Uses: Face Body Hair Laundry Pets and Dishes Concentrated Vegan Non-GMO Non Toxic - (5 liters)
- Price
- $232.78
- Rating
- 3.4/5
- Reviews
- 5
- Age
- 6mo ago

EKOVISTA Pure Olive Oil Castile Soap 500ml Fragrance Free Liquid Cleanser for Gentle Daily Use Non-Toxic & Biodegradable
- Price
- $51.65
- Rating
- 2.7/5
- Reviews
- 3
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
40
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
51%
Top 20: 98%
Open market
13%
- Bioneat47%
- BAMBOO AND BIRCH14%
- Kirk's10%
- DR. NATURAL6%
- TheSoapery5%
- Dr. Bronner's5%
- Open — no brand owns it (4 brands, 13%)
Demand
Castile Soap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Reviews and returns
What reviews say buyers love and hate about Castile Soap
We read the reviews and the return reasons for every product selling here.
“doesn't seem organic with chemical lemon smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Castile Soap questions
Answered from the same tracked data.









