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Breathable Nail Polish

Maybe

An estimated 1.0% of orders come back. But the top 5 brands take 95% of clicks, so Breathable Nail Polish is a Maybe.

Flapen Score
58
58 / 100
Top 16% of 445 Beauty niches · +7 vs the category median of 51
Market size
$98K/yr63K searches / yr
90-day growth
+27.5%search demand this quarter
Competition
32%top-5 click share · 9 brands · 19 sellers

Flapen Score

Breathable Nail Polish against its category

The dotted line is the Beauty average. Past it, Breathable Nail Polish is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Breathable Nail Polish market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Breathable Nail Polish 63K times last year and spent an estimated $98K. The top 5 brands take 95% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+27.5%
Conversion, latest week
3.5%
Market size, estimated
$98Ka year
Top search term
breathable nail polish21K searches a year

02 · Price

A sale here is worth $45.26.

Listings sell for $45.26 on average, from $10.41 to $84.49. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $45.26 that is $0 to $5K a year per listing.

Average price
$45.26inside the $15 to $100 sweet spot
Price range
$10.41–$84.49
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
1.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

62% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #315 within Beauty. It carries 1,669 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
97%
Out of stock, average day
12.8%
Average rank
#315in Beauty
Average rating
4.36 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,669per listing
Listings tracked
58

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Breathable Nail Polish products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.

$0$3K$6K$9K$12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 falling

Sellers

19

Est. top-5 brand share

95%

Top 20: 100%

Est. top-5 click share

32%

Top 20: 66%

Open market

2%

  • ORLY51%
  • Rimmel17%
  • brunson12%
  • ARMAF8%
  • TOMICCA7%
  • OPI3%
  • Open — no brand owns it (3 brands, 2%)

Demand

Breathable Nail Polish search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26NovDecJanFebMarAprMayJunJul

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.2× · 9 of 12 months tracked

Search terms

Top Breathable Nail Polish search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • breathable nail polish21K/yr
  • orly11K/yr
  • halal nail polish13K/yr
  • orly nail polish9K/yr
  • orly breathable nail polish8K/yr

Reviews and returns

What reviews say buyers love and hate about Breathable Nail Polish

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “الجودة الشاملة”
25%of negative reviews mention “سهولة التطبيق”
1.0%of orders come back
“Its a bit thicker texture than Im used to so its not extremely easy to apply”
A buyer, on “سهولة التطبيق”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Breathable Nail Polish questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data