- Flapen Score
- 47 / 100Ranks 307 of 445 Beauty niches · −4 vs the category median of 5147
- Market size
- $570K/yr303K searches / yr
- 90-day growth
- +0.4%search demand this quarter
- Competition
- 61%top-5 click share · 8 brands · 77 sellers
Flapen Score
Body Oil against its category
The dotted line is the Beauty average. Past it, Body Oil is stronger. Inside it, weaker.
Market
The Body Oil market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Body Oil 303K times last year and spent an estimated $570K. The top 5 brands take 94% of clicks. Demand peaks in Nov. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 3.8% of those searches ended in a purchase.
Shoppers searched for this 303K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $570K a year.
- Searches, last 12 months
- 303K
- Growth, 90 days vs prior 90
- +0.4%
- Conversion, latest week
- 3.8%
- Market size, estimated
- $570Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- body oil134K searches a year
02 · Price
A sale here is worth $50.10.
Listings sell for $50.10 on average, from $25.22 to $132.08. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $50.10 that is $13K to $25K a year per listing.
- Average price
- $50.10inside the $15 to $100 sweet spot
- Price range
- $25.22–$132.08
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $13K–$25K
- Returns
- 0.9%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #40 within Beauty. It carries 8,108 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 89%
- Out of stock, average day
- 2.3%
- Average rank
- #40in Beauty
- Average rating
- 4.57 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 8,108per listing
- Listings tracked
- 18
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Body Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vaseline Intensive Care Cocoa Radiant Vitalizing Body Oil With 100% Pure Cocoa Butter & Replenishing Oils For Long-Lasting Radiant Glow| Non-Greasy Body Gel Oil for Healthy & Glowing Skin| 200 ml
- Price
- $25.22
- Rating
- 4.4/5
- Reviews
- 5,167
- Age
- 7y ago

Vaseline Glazed and Glisten Sunlit Glow Body Gel Oil Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz
- Price
- $50.01
- Rating
- 4.5/5
- Reviews
- 2,783
- Age
- 8mo ago

PalmerS Cocoa Butter Formula Moisturizing Body Oil 250Ml
- Price
- $25.89
- Rating
- 4.5/5
- Reviews
- 29,268
- Age
- 13y ago

Majestic Pure USDA Organic Sweet Almond Body Oil | Large 236 ml | 100% Pure & Natural Cold Pressed Oil Sweet Almond Oil for Skin Face Nails Hair Scalp & Massage | 236 ml
- Price
- $33.03
- Rating
- 4.4/5
- Reviews
- 8,839
- Age
- 2y ago

Aveeno Skin Relief Body Oil Spray With Oat Oil & Jojoba Oil Suitable For Sensitive Skin Instantly Nourishes Very Dry Sensitive Skin Suitable for a Massage 200ml
- Price
- $41.68
- Rating
- 4.7/5
- Reviews
- 5,009
- Age
- 4y ago
Trending
estimated 90-day click momentum
Vaseline Intensive Care Vanilla Glow + Sunlit Shimmer Body Oil 200ml Gel | For Illuminated Skin | Goodness of 100% Pure Cocoa Butter*
- Price
- $51.93
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Vaseline Healthy Bright Daily Brightening Body Oil 200ml Gel | For Visibly Glowing Skin | Radiant Skin with Niacinamide
- Price
- $40.63
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Vaseline Glazed and Glisten Sunlit Glow Body Gel Oil Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz
- Price
- $50.01
- Rating
- 4.5/5
- Reviews
- 2,783
- Age
- 8mo ago

Palmers Cocoa Butter Formula Body Oil Moisture Drenching Tahitian Vanilla 6.5 Oz 72Hr Hydration with Shea Butter & Vitamin E for Softer Skin Protects & Soothes Dryness Dermatologist Approved
- Price
- $88.08
- Rating
- 4.7/5
- Reviews
- 1,975
- Age
- 9mo ago

Vaseline Glazed and Glisten Golden Hour Body Gel Oil Glow Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz
- Price
- $54.62
- Rating
- 4.5/5
- Reviews
- 2,675
- Age
- 9mo ago
Newest
by launch date
Vaseline Healthy Bright Daily Brightening Body Oil 200ml Gel | For Visibly Glowing Skin | Radiant Skin with Niacinamide
- Price
- $40.63
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

Vaseline Intensive Care Vanilla Glow + Sunlit Shimmer Body Oil 200ml Gel | For Illuminated Skin | Goodness of 100% Pure Cocoa Butter*
- Price
- $51.93
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Vaseline Intensive Care Coconut Restore Body Oil | with Coconut Oil | Deep Moisture for Dry Skin | 200 ML
- Price
- $35.06
- Rating
- 4.4/5
- Reviews
- 131
- Age
- 8mo ago

Vaseline Glazed and Glisten Sunlit Glow Body Gel Oil Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz
- Price
- $50.01
- Rating
- 4.5/5
- Reviews
- 2,783
- Age
- 8mo ago

Vaseline Glazed and Glisten Golden Hour Body Gel Oil Glow Vanilla Cocoa Shimmering with Ultra-Hydrating Lipids and 100% Pure Cocoa Butter 6.8 Oz
- Price
- $54.62
- Rating
- 4.5/5
- Reviews
- 2,675
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 flat
Sellers
77
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
4%
- Vaseline63%
- Palmer's13%
- Aveeno8%
- Majestic Pure7%
- Dr Teal's3%
- Saltair2%
- Open — no brand owns it (2 brands, 4%)
Demand
Body Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.5×
Search terms
Top Body Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- body oil134K/yr
- vaseline body oil88K/yr
- vaseline oil16K/yr
- palmers body oil15K/yr
- body oil for women after bath15K/yr
- vaseline cocoa radiant body oil14K/yr
- aveeno body oil6K/yr
- body oil for glowing skin6K/yr
- aveeno oil4K/yr
- palmers oil3K/yr
Reviews and returns
What reviews say buyers love and hate about Body Oil
We read the reviews and the return reasons for every product selling here.
“No smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Body Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









