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Zombies 3 Costumes

Fail

Buyers convert on only 1.2% of searches, so Zombies 3 Costumes is a Fail.

Flapen Score
43
43 / 100
Ranks 1,838 of 3,143 Toys & Games niches · −3 vs the category median of 46
Market size
$181K/yr684K searches / yr
90-day growth
+2.1%search demand this quarter
Competition
51%top-5 click share · 11 brands · 225 sellers

Flapen Score

Zombies 3 Costumes against its category

The dotted line is the Toys & Games average. Past it, Zombies 3 Costumes is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zombies 3 Costumes market on Amazon at a glance

Shoppers on Amazon United States searched for Zombies 3 Costumes 684K times last year and spent an estimated $181K. The top 5 brands take 90% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 684K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months
684K
Growth, 90 days vs prior 90
+2.1%
Conversion, latest week
1.2%
Market size, estimated
$181Ka year
Peak month
December3.5× the quietest month
Top search term
zombies disney88K searches a year

02 · Price

A sale here is worth $21.71.

Listings sell for $21.71 on average, from $5.11 to $54.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $21.71 that is $16K to $22K a year per listing.

Average price
$21.71inside the $15 to $100 sweet spot
Price range
$5.11–$54.17
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$16K–$22K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #2,679 within Dolls. It carries 1,445 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
96%
Out of stock, average day
6.5%
Average rank
#2,679in Dolls
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
1,445per listing
Listings tracked
25

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Zombies 3 Costumes products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

225

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

51%

Top 20: 94%

Open market

8%

  • Brand 145%
  • Brand 217%
  • Brand 313%
  • Brand 412%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (5 brands, 8%)

Demand

Zombies 3 Costumes search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Zombies 3 Costumes search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zombies disney88K/yr
  • disney zombies155K/yr
  • zombies dolls53K/yr
  • zombies 331K/yr
  • disney zombies dolls65K/yr
  • disney zombies toys38K/yr
  • zombies 4 dolls124K/yr
  • zombies 215K/yr
  • disney zombies merch10K/yr
  • zombie dolls17K/yr

Reviews and returns

What reviews say buyers love and hate about Zombies 3 Costumes

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Gifting Purpose”
16%of negative reviews mention “Quality-Overall”
2.2%of orders come back
“Poor quality”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Zombies 3 Costumes questions

Answered from the same tracked data.