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Yugioh Playmat

Fail

Buyers convert on only 1.2% of searches, so Yugioh Playmat is a Fail.

Flapen Score
48
48 / 100
Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46
Market size
$63K/yr213K searches / yr
90-day growth
+1.3%search demand this quarter
Competition
35%top-5 click share · 11 brands · 29 sellers

Flapen Score

Yugioh Playmat against its category

The dotted line is the Toys & Games average. Past it, Yugioh Playmat is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yugioh Playmat market on Amazon at a glance

Shoppers on Amazon United States searched for Yugioh Playmat 213K times last year and spent an estimated $63K. The top 5 brands take 85% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months
213K
Growth, 90 days vs prior 90
+1.3%
Conversion, latest week
1.2%
Market size, estimated
$63Ka year
Peak month
December1.3× the quietest month
Top search term
yugioh playmat118K searches a year

02 · Price

A sale here is worth $24.09.

Listings sell for $24.09 on average, from $8.28 to $35.20. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $24.09 that is $0 to $2K a year per listing.

Average price
$24.09inside the $15 to $100 sweet spot
Price range
$8.28–$35.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #3,605 within Collectible Card Games. It carries 85 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
95%
Out of stock, average day
15.0%
Average rank
#3,605in Collectible Card Games
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
85per listing
Listings tracked
40

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Yugioh Playmat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

11 falling

Sellers

29

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

35%

Top 20: 77%

Open market

11%

  • Brand 126%
  • Brand 221%
  • Brand 316%
  • Brand 415%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (5 brands, 11%)

Demand

Yugioh Playmat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Yugioh Playmat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yugioh playmat118K/yr
  • yugioh mat30K/yr
  • yugioh playmat with zones19K/yr
  • yu gi oh playmat7K/yr
  • yugioh game mat7K/yr
  • yugioh duel mat8K/yr
  • playmat yugioh6K/yr
  • yugioh mat with zones6K/yr
  • yugioh play mat6K/yr
  • yu-gi-oh playmat5K/yr

Reviews and returns

What reviews say buyers love and hate about Yugioh Playmat

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Color”
0.2%of orders come back
“Dark and DULL”
A buyer, on “Color”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Yugioh Playmat questions

Answered from the same tracked data.