yardzee
Skip itStrong incumbent ratings (4.6★) — this niche doesn't clear our bar today.
Avg price
Great$49.85avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Growth
Good+32.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Price range
Okay$19.42–$188.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,849.88avg incumbent reviews — the moat a new listing must climb
Market size
Okay$239K$239K/yr · 126K searches
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, yardzee is a $239K/yr Amazon United States market (126K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 45/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
yardzee market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $199K–$249K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #70
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 81%
- Out of stock
- 7.7%
- Avg brand age
- 50 months
- Avg seller age
- 166 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
14
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
7%
- GoSports37%
- ropoda18%
- SWOOC17%
- SPORT BEATS9%
- SpeedArmis7%
- ApudArmis4%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +32.6% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.2×
Top yardzee search terms
- yard yahtzee24K/yr
- giant yahtzee27K/yr
- yard yahtzee game jumbo with bucket14K/yr
- yard dice12K/yr
- yardzee outdoor game10K/yr
- giant yahtzee yard game9K/yr
- yardzee9K/yr
- lawn dice4K/yr
- yard yahtzee game4K/yr
- giant yahtzee game4K/yr
Top yardzee products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
GoSports Giant 3.5 Inch Red Foam Playing Dice Set with Scoreboard (Includes 6 Dice Dry-Erase Scoreboard and Carrying Case)
GoSports$24.024.6★1,210 rev
ropoda 3.5 Giant Wooden Yard Dice Set for Outdoor Fun Barbeque Party Events Backyard Games Lawn Games Includes 6 Dice Collapsible Bucket Score Cards & Dry Erase Marker
ropoda$35.674.7★1,945 rev
Giant Wooden Yard Dice Set - Outdoor Lawn Games for Adults and Family 3.5 Inch Solid Pine Wood Backyard Camping Tailgating Set with Scorecards and Carry Bag
SPORT BEATS$22.724.7★2,688 rev
GoSports Giant 2.5 Inch Wooden Playing Dice Set with Rollzee Scoreboard (Includes 6 Dice Dry-Erase Scoreboard and Canvas Carrying Bag)
GoSports$19.424.7★5,929 rev
Swooc Games - Yardzee Farkle & 20+ Giant Dice Games (All Weather) with Wood Bucket 5 Scorecards & Marker - Yard Dice Outdoor Game for Family - Giant Backyard Game Set - Outside Jumbo Lawn Fun
SWOOC$59.884.7★1,851 rev
Newest
by launch date
Lawn Die Toss Game Board Outdoor Yard Games for Adults 24 x 46
lawn die�$142.6041 rev
Pointyard Kubb Yard Game Set Solid Wooden Viking Chess Outdoor Toss Game
Pointyard$39.19313 rev
SWOOC Yardzee Farkle & 20+ Games - Light-Weight Yard Dice Game Set (All Weather) with Collapsible Bucket 5 Big Laminated Score Cards and Marker (Choose 2.5in or 3.5in Dice) Yard Games
SWOOC$39.912,446 rev
Tailgating Pros American Themed Cornhole Board Set - Official Regulation Size 4x2 Corn Hole Toss Game w/Set of 8 Bean Bags and Carrying Case - Outdoor Tailgate Yard Game
Tailgating Pros$188.43554 rev
Swooc Games - Premium Rustic Ring Toss Game (All Weather) - Easy Setup & Extra Games Included - Outdoor Ring Toss Game for Adults and Kids - Yard Activity For Adults - Oversized Lawn Activity Rope Set
SWOOC$35.591,644 rev
Trending
90-day click momentumLawn Die Toss Game Board Outdoor Yard Games for Adults 24 x 46
lawn die�$142.604.2★
Tailgating Pros American Themed Cornhole Board Set - Official Regulation Size 4x2 Corn Hole Toss Game w/Set of 8 Bean Bags and Carrying Case - Outdoor Tailgate Yard Game
Tailgating Pros$188.434.6★
Pointyard Kubb Yard Game Set Solid Wooden Viking Chess Outdoor Toss Game
Pointyard$39.194.8★
Swooc Games - Premium Rustic Ring Toss Game (All Weather) - Easy Setup & Extra Games Included - Outdoor Ring Toss Game for Adults and Kids - Yard Activity For Adults - Oversized Lawn Activity Rope Set
SWOOC$35.594.4★
GoSports Giant 2.5 Inch Wooden Playing Dice Set with Rollzee Scoreboard (Includes 6 Dice Dry-Erase Scoreboard and Canvas Carrying Bag)
GoSports$19.424.7★
What buyers say about yardzee
What buyers praise and complain about, mined from review topics.What buyers love
“Good fun”
“Great quality & easy to assembly”
“Good Value”
“They are the perfect size”
“Product is as advertised”
“We have used it as several outings and it is easy to assemble and dismantle”
“Easy to learn”
“Easy to transport”
“Fun gift”
“There is a nice bag for easy storage”
What buyers complain about
“Low quality laminated sheets”
“the dice are really pretty small”
“Different colors/ laser issue”
“Its a little expensive”
“the rope throws are very flimsy”
“Sadly I waited too long to put it together after purchasing this”
“slides off at any moment”
“also a bit heavy”
“Attachment issues”
“the laminated part is pulling away”
Top return reasons
Common questions
- Is yardzee profitable to sell on Amazon United States?
- The niche generates $239K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +32.6%. Flapen's verdict: Skip it (45/100).
- How competitive is the yardzee niche?
- 10 brands and 14 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in yardzee?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Color. The return rate is 2.6%.
- When does demand for yardzee peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 6.2× the quietest.
- What does it cost to enter the yardzee niche?
- Listings span $19.42–$188.43; the average listing price is $49.85 (sweet spot $15–$100). The average incumbent carries 1,850 reviews — the moat a new listing must climb.