Ww2 Lego Minifigures
FailShoppers spend an estimated $15K a year here, so Ww2 Lego Minifigures is a Fail.
- Flapen Score
- 48 / 100Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 4648
- Market size
- $15K/yr163K searches / yr
- 90-day growth
- -10.4%search demand this quarter
- Competition
- 37%top-5 click share · 22 brands · 25 sellers
Flapen Score
Ww2 Lego Minifigures against its category
The dotted line is the Toys & Games average. Past it, Ww2 Lego Minifigures is stronger. Inside it, weaker.
Market
The Ww2 Lego Minifigures market on Amazon at a glance
Shoppers on Amazon United States searched for Ww2 Lego Minifigures 163K times last year and spent an estimated $15K. The top 5 brands take 73% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.
- Searches, last 12 months
- 163K
- Growth, 90 days vs prior 90
- -10.4%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $15Ka year
- Peak month
- November5.2× the quietest month
- Top search term
- ww2 lego minifigures40K searches a year
02 · Price
A sale here is worth $28.14.
Listings sell for $28.14 on average, from $6.03 to $107.11. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $28.14 that is $0 to $3K a year per listing.
- Average price
- $28.14inside the $15 to $100 sweet spot
- Price range
- $6.03–$107.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #3,890 within Figures. It carries 117 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 84%
- Out of stock, average day
- 5.2%
- Average rank
- #3,890in Figures
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 117per listing
- Listings tracked
- 37
04 · Newcomers
0 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Ww2 Lego Minifigures products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
CYSNATU WW2 Building Set Action Figures with Weapon Accessories World War 2 Battle Pack Idea Gifts for Kids (154 Pcs)
- Price
- $23.15
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 2y ago

CYSNATU WW2 Building Set Action Figures with Weapon Accessories World War 2 Battle Pack Idea Gifts for Kids (180 Pcs)
- Price
- $31.02
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 2y ago

Battle Brick Collectible 1.6 Inches Tall Historical WW2 Soldiers Squad Collectible Minifigures | Genuine Military Minifig | Printed in the USA | Great Gift for Teen to Adult AFOL
- Price
- $48.68
- Rating
- 4.5/5
- Reviews
- 147
- Age
- 13y ago

Feleph WW2 Weapons Set US Military Toy Kit for Soldier Figures Model Pack Army Equipment Gear Pieces Compatible with Major Brands
- Price
- $17.97
- Rating
- 4.7/5
- Reviews
- 305
- Age
- 3y ago

WMBickser 1120 Piece WW2 Landing Craft Battlefield Military Fortresses Building Block Set Toys for Kids.Including Fortresses Landing Craft Turrets.The Best Gift for Military Enthusiasts.
- Price
- $42.15
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 1y ago
Trending
estimated 90-day click momentum
honchoes WW1 A7V Heavy Tank Building Sets German Army Military Vehicles Collectible Model for Adults Enthusiasts - 920PCS
- Price
- $36.03
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 5mo ago

honchoes WW1 Mark V Heavy Tank Building Sets British Army Military Vehicles Collectible Model for Adults Enthusiasts - 900PCS
- Price
- $35.98
- Rating
- 3.0/5
- Reviews
- 10
- Age
- 5mo ago

CYSNATU WW2 Building Set Action Figures with Weapon Accessories World War 2 Battle Pack Idea Gifts for Kids (180 Pcs)
- Price
- $31.02
- Rating
- 4.6/5
- Reviews
- 119
- Age
- 2y ago

ZGHQHCDRH WW2 Tank Sdkfz251 with Pak40 Anti-Tank Gun Building Blocks Toy German Army Sd.Kfz.251 Military Brick Set WWII
- Price
- $27.86
- Rating
- 2.0/5
- Reviews
- 5
- Age
- 11mo ago

ZECHOCHOZE WW2 Military Weapon Pack Toy Army Gear Accessories Kits
- Price
- $19.29
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 1y ago
Newest
by launch date
honchoes WW1 Mark V Heavy Tank Building Sets British Army Military Vehicles Collectible Model for Adults Enthusiasts - 900PCS
- Price
- $35.98
- Rating
- 3.0/5
- Reviews
- 10
- Age
- 5mo ago

honchoes WW1 A7V Heavy Tank Building Sets German Army Military Vehicles Collectible Model for Adults Enthusiasts - 920PCS
- Price
- $36.03
- Rating
- 4.0/5
- Reviews
- 6
- Age
- 5mo ago

WW2 Military Trench Fortress Building Set Bunker Model Kit with ArmorySTEM Creative Play Combat Display CollectionYou Can Freely Combine aAnd Match Can Be Used with Lego(zhanhao1A)1342pcs
- Price
- $107.11
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 11mo ago

ZGHQHCDRH WW2 Tank Sdkfz251 with Pak40 Anti-Tank Gun Building Blocks Toy German Army Sd.Kfz.251 Military Brick Set WWII
- Price
- $27.86
- Rating
- 2.0/5
- Reviews
- 5
- Age
- 11mo ago

ZECHOCHOZE WW2 Military Weapon Pack Toy Army Gear Accessories Kits
- Price
- $19.29
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
22 rising
Sellers
25
Est. top-5 brand share
73%
Top 20: 99%
Est. top-5 click share
37%
Top 20: 85%
Open market
22%
- CYSNATU25%
- Battle Brick23%
- Feleph14%
- WMBickser6%
- lovlaugh5%
- honchoes5%
Demand
Ww2 Lego Minifigures search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.2×
Search terms
Top Ww2 Lego Minifigures search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ww2 lego minifigures40K/yr
- lego ww2 soldiers21K/yr
- lego ww2 minifigures32K/yr
- lego ww116K/yr
- ww1 lego17K/yr
- ww2 minifigures8K/yr
- ww2 lego figures7K/yr
- ww2 lego soldiers8K/yr
- ww1 lego minifigures6K/yr
- lego d day5K/yr
Reviews and returns
What reviews say buyers love and hate about Ww2 Lego Minifigures
We read the reviews and the return reasons for every product selling here.
“Instructions are terrible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ww2 Lego Minifigures questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








