Worry Dolls
FailShoppers spend an estimated $44K a year here, so Worry Dolls is a Fail.
- Flapen Score
- 34 / 100Ranks 2,731 of 3,143 Toys & Games niches · −12 vs the category median of 4634
- Market size
- $44K/yr95K searches / yr
- 90-day growth
- -2.7%search demand this quarter
- Competition
- 74%top-5 click share · 9 brands · 17 sellers
Flapen Score
Worry Dolls against its category
The dotted line is the Toys & Games average. Past it, Worry Dolls is stronger. Inside it, weaker.
Market
The Worry Dolls market on Amazon at a glance
Shoppers on Amazon United States searched for Worry Dolls 95K times last year and spent an estimated $44K. The top 5 brands take 82% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- -2.7%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $44Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- worry dolls63K searches a year
02 · Price
A sale here is worth $11.96.
Listings sell for $11.96 on average, from $6.86 to $16.77. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $11.96 that is $1K to $3K a year per listing.
- Average price
- $11.96under the $15 to $100 sweet spot
- Price range
- $6.86–$16.77
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
46% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #1,511 within Dolls. It carries 1,558 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 92%
- Out of stock, average day
- 18.6%
- Average rank
- #1,511in Dolls
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 1,558per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Worry Dolls products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
17
Top-5 brand share
82%
Top 20: 90%
Top-5 click share
74%
Top 20: 100%
Open market
9%
- Brand 152%
- Brand 213%
- Brand 310%
- Brand 47%
- Brand 55%
- Brand 65%
- Open — no brand owns it (3 brands, 9%)
Demand
Worry Dolls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Worry Dolls search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- worry dolls63K/yr
- worry doll15K/yr
- worry dolls guatemala7K/yr
- guatemalan worry dolls6K/yr
- worry dolls for kids3K/yr
Reviews and returns
What reviews say buyers love and hate about Worry Dolls
We read the reviews and the return reasons for every product selling here.
“cap way too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Worry Dolls questions
Answered from the same tracked data.








