Wooden Shape Sorter Toy
FailShoppers spend an estimated $19K a year here, so Wooden Shape Sorter Toy is a Fail.
- Flapen Score
- 26 / 100Ranks 3,069 of 3,143 Toys & Games niches · −20 vs the category median of 4626
- Market size
- $19K/yr43K searches / yr
- 90-day growth
- -40.4%search demand this quarter
- Competition
- 80%top-5 click share · 9 brands · 40 sellers
Flapen Score
Wooden Shape Sorter Toy against its category
The dotted line is the Toys & Games average. Past it, Wooden Shape Sorter Toy is stronger. Inside it, weaker.
Market
The Wooden Shape Sorter Toy market on Amazon at a glance
Shoppers on Amazon United States searched for Wooden Shape Sorter Toy 43K times last year and spent an estimated $19K. The top 5 brands take 93% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 26 out of 100, a Fail.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -40.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- -40.4%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $19Ka year
- Peak month
- December3.3× the quietest month
- Top search term
- melissa and doug shape sorter15K searches a year
02 · Price
A sale here is worth $13.87.
Listings sell for $13.87 on average, from $7.50 to $20.35. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $13.87 that is $1K to $3K a year per listing.
- Average price
- $13.87under the $15 to $100 sweet spot
- Price range
- $7.50–$20.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #229 within Early Development & Activity Toys. It carries 5,311 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #229in Early Development & Activity Toys
- Average rating
- 4.62 starsAmazon United States average 4.42 stars
- Average reviews
- 5,311per listing
- Listings tracked
- 14
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Wooden Shape Sorter Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
40
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
5%
- Brand 181%
- Brand 23%
- Brand 33%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (3 brands, 5%)
Demand
Wooden Shape Sorter Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.3×
Search terms
Top Wooden Shape Sorter Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- melissa and doug shape sorter15K/yr
- shapes for toddlers 3-517K/yr
- colors and shapes for toddlers5K/yr
- shape toys for kids ages 3-55K/yr
- melissa and doug shape sorting cube2K/yr
Reviews and returns
What reviews say buyers love and hate about Wooden Shape Sorter Toy
We read the reviews and the return reasons for every product selling here.
“Small size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wooden Shape Sorter Toy questions
Answered from the same tracked data.