Wonder Woman Action Figure
FailBuyers convert on only 0.8% of searches, so Wonder Woman Action Figure is a Fail.
- Flapen Score
- 46 / 100Ranks 1,432 of 3,143 Toys & Games niches · on the category median46
- Market size
- $114K/yr361K searches / yr
- 90-day growth
- +13.7%search demand this quarter
- Competition
- 32%top-5 click share · 19 brands · 471 sellers
Flapen Score
Wonder Woman Action Figure against its category
The dotted line is the Toys & Games average. Past it, Wonder Woman Action Figure is stronger. Inside it, weaker.
Market
The Wonder Woman Action Figure market on Amazon at a glance
Shoppers on Amazon United States searched for Wonder Woman Action Figure 361K times last year and spent an estimated $114K. The top 5 brands take 80% of clicks. Demand peaks in Jul–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 361K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.
- Searches, last 12 months
- 361K
- Growth, 90 days vs prior 90
- +13.7%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $114Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- wonder woman action figure99K searches a year
02 · Price
A sale here is worth $40.41.
Listings sell for $40.41 on average, from $9.89 to $143.51. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $40.41 that is $0 to $4K a year per listing.
- Average price
- $40.41inside the $15 to $100 sweet spot
- Price range
- $9.89–$143.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #16,161 within Statues, Bobbleheads & Busts. It carries 1,079 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 68%
- Out of stock, average day
- 3.7%
- Average rank
- #16,161in Statues, Bobbleheads & Busts
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 1,079per listing
- Listings tracked
- 66
04 · Newcomers
10 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Wonder Woman Action Figure products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
DC X Sonic the Hedgehog Amy as Wonder Woman & Wonder Woman 2.5/5-inch Figures Multipack
- Price
- $19.99
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 6mo ago

Funko Pop! Heroes: DC New Classics - Wonder Woman - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - DC Comics Fans - Model Figure for Collectors and Display
- Price
- $15.55
- Rating
- 4.8/5
- Reviews
- 121
- Age
- 11mo ago

McFarlane Toys- DC Multiverse Wonder Woman vs. Godzilla (Justice League vs. Godzilla) 2pk
- Price
- $75.14
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 10mo ago

DC Multiverse Wonder Woman Designed by Todd McFarlane 7 Action Figure
- Price
- $13.98
- Rating
- 4.5/5
- Reviews
- 1,046
- Age
- 5y ago

McFarlane Toys- DC Multiverse Wonder Woman (Shazam! Fury of The Gods) 7in Action Figure
- Price
- $53.52
- Rating
- 4.6/5
- Reviews
- 590
- Age
- 3y ago
Trending
estimated 90-day click momentum
Barbie Signature DC Supergirl Fashion Doll Blonde with Super Hero Costume & Cape Collector Doll in Displayable Packaging & Doll Stand
- Price
- $59.52
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 2mo ago

WARNER BROS Wonder Woman Girls Swimsuit UPF 50+ One Piece Bathing Suit for Toddler and Big Kids Red/Blue
- Price
- $19.91
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

WARNER BROS Wonder Woman Girls Cosplay Hooded Shirt and Legging Pants Set
- Price
- $25.62
- Rating
- 4.8/5
- Reviews
- 22
- Age
- 11mo ago

McFarlane Toys- DC Multiverse Supergirl (Supergirl Movie) 7in Action Figure
- Price
- $24.52
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 4mo ago

Marvel Legends Series Squadron Supreme Power Princess Comics Collectible 6-Inch Action Figure
- Price
- $48.41
- Rating
- 4.8/5
- Reviews
- 327
- Age
- 2y ago
Newest
by launch date
Barbie Signature DC Supergirl Fashion Doll Blonde with Super Hero Costume & Cape Collector Doll in Displayable Packaging & Doll Stand
- Price
- $59.52
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 2mo ago

McFarlane Toys- DC Multiverse Supergirl (Supergirl Movie) 7in Action Figure
- Price
- $24.52
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 4mo ago

Barbie Signature Doll Wonder Woman Collectible with Doll Stand in Red and Blue Tank Suit with Golden Accessories Like Lasso Headpiece and Belt
- Price
- $60.61
- Rating
- 4.8/5
- Reviews
- 181
- Age
- 4mo ago

DC X Sonic the Hedgehog Amy as Wonder Woman & Wonder Woman 2.5/5-inch Figures Multipack
- Price
- $19.99
- Rating
- 4.5/5
- Reviews
- 196
- Age
- 6mo ago

WARNER BROS Wonder Woman Girls Swimsuit UPF 50+ One Piece Bathing Suit for Toddler and Big Kids Red/Blue
- Price
- $19.91
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.
Brands
19 falling
Sellers
471
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
32%
Top 20: 63%
Open market
16%
- McFarlane Toys34%
- Funko18%
- Barbie10%
- Mattel10%
- Sonic The Hedgehog9%
- WARNER BROS4%
- Open — no brand owns it (13 brands, 16%)
Demand
Wonder Woman Action Figure search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Wonder Woman Action Figure search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wonder woman action figure99K/yr
- mcfarlane wonder woman32K/yr
- wonder woman doll31K/yr
- wonder woman barbie23K/yr
- wonder woman figure28K/yr
- mcfarlane dc multiverse wonder woman14K/yr
- wonder woman funko pop29K/yr
- wonder woman mcfarlane13K/yr
- dc multiverse mcfarlane wonder woman9K/yr
- wonder woman statue14K/yr
Reviews and returns
What reviews say buyers love and hate about Wonder Woman Action Figure
We read the reviews and the return reasons for every product selling here.
“Not well made”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wonder Woman Action Figure questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








