Skip to content

Window Crayons

Fail

The top 5 brands take 100% of clicks, so Window Crayons is a Fail.

Flapen Score
35
35 / 100
Ranks 2,644 of 3,143 Toys & Games niches · −11 vs the category median of 46
Market size
$68K/yr44K searches / yr
90-day growth
-17.6%search demand this quarter
Competition
94%top-5 click share · 5 brands · 46 sellers

Flapen Score

Window Crayons against its category

The dotted line is the Toys & Games average. Past it, Window Crayons is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Window Crayons market on Amazon at a glance

Shoppers on Amazon United States searched for Window Crayons 44K times last year and spent an estimated $68K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-17.6%
Conversion, latest week
9.8%
Market size, estimated
$68Ka year
Peak month
December3.0× the quietest month
Top search term
window crayons14K searches a year

02 · Price

A sale here is worth $15.54.

Listings sell for $15.54 on average, from $8.16 to $38.98. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $15.54 that is $8K to $12K a year per listing.

Average price
$15.54inside the $15 to $100 sweet spot
Price range
$8.16–$38.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
$8K–$12K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #120 within Drawing & Painting Supplies. It carries 1,617 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#120in Drawing & Painting Supplies
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,617per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Window Crayons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

46

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 218%
  • Brand 37%
  • Brand 42%
  • Brand 52%

Demand

Window Crayons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Window Crayons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • window crayons14K/yr
  • crayola window markers13K/yr
  • window markers for kids8K/yr
  • window crayons for glass washable4K/yr
  • crayola window crayons3K/yr
  • window markers crayola3K/yr

Reviews and returns

What reviews say buyers love and hate about Window Crayons

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Color”
13%of negative reviews mention “Paint Quality”
2.0%of orders come back
“The chalk is more like paint”
A buyer, on “Paint Quality”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

23 topics

NegativePositive

FAQ

Common Window Crayons questions

Answered from the same tracked data.