Will Byers

Shoppers searched for this 450K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -66.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $321K a year.

Searches, last 12 months

450K

Growth, 90 days vs prior 90

-66.6%

Conversion, latest week

2.2%

Market size, estimated

$321Ka year

Top search term

will byers91K searches a year

Listings sell for $31.93 on average, from $15.21 to $83.90. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $31.93 that is $3K to $8K a year per listing.

Average price

$31.93inside the $15 to $100 sweet spot

Price range

$15.21–$83.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

0.9%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #9,718 within Statues, Bobbleheads & Busts. It carries 484 reviews at 4.80 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

61%

Out of stock, average day

10.4%

Average rank

#9,718in Statues, Bobbleheads & Busts

Average rating

4.80 starsAmazon United States average 4.42 stars

Average reviews

484per listing

Listings tracked

23

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

20 months