Whiteboard Pencils
MaybeAn estimated 0.9% of orders come back. But the top 5 brands take 96% of clicks, so Whiteboard Pencils is a Maybe.
- Flapen Score
- 54 / 100Top 18% of 3,143 Toys & Games niches · +8 vs the category median of 4654
- Market size
- $129K/yr133K searches / yr
- 90-day growth
- +56.0%search demand this quarter
- Competition
- 75%top-5 click share · 8 brands · 80 sellers
Flapen Score
Whiteboard Pencils against its category
The dotted line is the Toys & Games average. Past it, Whiteboard Pencils is stronger. Inside it, weaker.
Market
The Whiteboard Pencils market on Amazon at a glance
Shoppers on Amazon United States searched for Whiteboard Pencils 133K times last year and spent an estimated $129K. The top 5 brands take 96% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 6.5% of those searches ended in a purchase.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +56.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $129K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- +56.0%
- Conversion, latest week
- 6.5%
- Market size, estimated
- $129Ka year
- Peak month
- August10.0× the quietest month
- Top search term
- dry erase crayons42K searches a year
02 · Price
A sale here is worth $14.94.
Listings sell for $14.94 on average, from $4.54 to $49.65. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $14.94 that is $4K to $7K a year per listing.
- Average price
- $14.94under the $15 to $100 sweet spot
- Price range
- $4.54–$49.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #238 within Drawing & Painting Supplies. It carries 1,739 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #238in Drawing & Painting Supplies
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 1,739per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Whiteboard Pencils products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Crayola Washable Dry Erase Crayons (8ct) Includes Eraser Mitt & Sharpener Classroom Supplies for Teachers
- Price
- $7.18
- Rating
- 4.4/5
- Reviews
- 4,302
- Age
- 20y ago

Crayola Washable Dry Erase Crayons w/E-Z Erase Cloth Assorted Bright Colors 8/Pack
- Price
- $9.18
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 12y ago

3 Pack of 8 Crayola Dry-Erase Crayons bundled by Maven Gifts
- Price
- $17.69
- Rating
- 4.6/5
- Reviews
- 782
- Age
- 11y ago

Crayola Dry-Erase Neon Crayons Art Tools 8 Count Washable Perfect for Classroom Art Activities Includes Sharpener and Erase Cloth
- Price
- $8.78
- Rating
- 4.2/5
- Reviews
- 1,147
- Age
- 15y ago

Fun Express Dry Erase Crayons Classpack 200 Pieces
- Price
- $21.18
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 7y ago
Trending
estimated 90-day click momentum
LIQUI-MARK 8-Pack Jumbo Dry Erase Crayons Assorted Vibrant Colors Non-Toxic Easy-Wipe Whiteboard Crayons for Kids School & Home Large Grip Drawing Set for Dry Erase Surfaces
- Price
- $6.66
- Rating
- 3.2/5
- Reviews
- 50
- Age
- 11y ago

STABILO MARKdry Dry Erase Whiteboard Marker Pen Set of 4 with Sharpener and Cleaning Cloth Teaching Supplies Available in Four Neon Colours
- Price
- $28.14
- Rating
- 3.6/5
- Reviews
- 17
- Age
- 7mo ago

12 Colors Twist Crayons for Toddlers Silky Crayons for Paper Glass Wood and Canva Non-Toxic Quick Drying Washable No Mess Coloring Gifts for Boys and Girls
- Price
- $12.53
- Rating
- 4.7/5
- Reviews
- 305
- Age
- 1y ago

STABILO Multi-Talented Pencil woody 3 in 1 - Pack of 6 - Assorted Colors
- Price
- $15.45
- Rating
- 4.7/5
- Reviews
- 1,229
- Age
- 14y ago

Fun Express Dry Erase Crayons Classpack 200 Pieces
- Price
- $21.18
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 7y ago
Newest
by launch date
STABILO MARKdry Dry Erase Whiteboard Marker Pen Set of 4 with Sharpener and Cleaning Cloth Teaching Supplies Available in Four Neon Colours
- Price
- $28.14
- Rating
- 3.6/5
- Reviews
- 17
- Age
- 7mo ago

12 Colors Twist Crayons for Toddlers Silky Crayons for Paper Glass Wood and Canva Non-Toxic Quick Drying Washable No Mess Coloring Gifts for Boys and Girls
- Price
- $12.53
- Rating
- 4.7/5
- Reviews
- 305
- Age
- 1y ago

HOMSSEM New China Markers Grease Pencils 12-Pack Multi-Surface Wax Markers for Glass Metal Plastic Non-Sharpening Peel Off China Marker (Mix 12p)
- Price
- $8.67
- Rating
- 4.5/5
- Reviews
- 724
- Age
- 2y ago

Teacher Created Resources Colorful Dry-Erase Crayons (TCR20112)
- Price
- $7.57
- Rating
- 4.2/5
- Reviews
- 169
- Age
- 4y ago

Fun Express Dry Erase Crayons Classpack 200 Pieces
- Price
- $21.18
- Rating
- 4.1/5
- Reviews
- 104
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
80
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
2%
- Crayola68%
- STABILO11%
- Fun Express7%
- Teacher Created Resources7%
- HOMSSEM2%
- LIQUI-MARK2%
- Open — no brand owns it (2 brands, 2%)
Demand
Whiteboard Pencils search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 10.0×
Search terms
Top Whiteboard Pencils search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dry erase crayons42K/yr
- dry erase pencils64K/yr
- dry erase crayons for whiteboard10K/yr
- crayola dry erase crayons6K/yr
- whiteboard crayons2K/yr
- white board crayons3K/yr
- dry erase pencil5K/yr
- dry erase crayons for kids washable2K/yr
Reviews and returns
What reviews say buyers love and hate about Whiteboard Pencils
We read the reviews and the return reasons for every product selling here.
“the colors are not strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Whiteboard Pencils questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








