White Lego Baseplate

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-29.3%

Conversion, latest week

5.4%

Market size, estimated

$54Ka year

Peak month

November5.5× the quietest month

Top search term

lego snow14K searches a year

Listings sell for $27.64 on average, from $7.19 to $119.01. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $27.64 that is $14K to $21K a year per listing.

Average price

$27.64inside the $15 to $100 sweet spot

Price range

$7.19–$119.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

500–750

Revenue per listing a year

$14K–$21K

Returns

1.8%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #716 within Storage & Accessories. It carries 1,233 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#716in Storage & Accessories

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,233per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months